Digital Marketing Specialist
Al Tubi Hospitality
Total years of experience :4 years, 11 Months
Develops and execute all aspects of Marketing from Communications, Branding, Advertising, and Promotion for three different brands
Manages budgets and leverage data across the digital marketing channels and campaigns
Maintains day to day operations including the execution of campaigns, community management, reporting of sales, feedback, and activities
Identify new and emerging channels and platforms that can help reach online and physical visibility
Initiates and organizes exciting and successful campaign activities online and executes on-site events
that leads to a drastic increase in awareness and customers
Coordinates with external partners for social media videography and photography for marketing productions
Handles and communicates with delivery partners and portals for implementation of marketing promotions
Manages all collaborations with influencers and social pages for feedback, reviews, and promotions
Created marketing strategy, concept, content plan for various clients and different industries
Kept track of all necessary approvals, changes, and posts according to discussed plans
Created reports, progress, and analysis for the accounts
Handled Community Management across all platforms of socials
Got on trends, media, and social campaigns that created an increase in engagements and leads
Collaborated with photographers and videographers in shoot productions
Designed several social media artworks and Tiktok recommendations
-Managed and oversaw all social media accounts from community management to editing and posting
Created plans for content and campaigns to be executed for social media
Coordinated with the outsourced team for the creation of website development and company articles
Published and manages website content in support of SEO strategies
Tracked traffic and keyword performances for SEO to maintain first-page Google search rank
Enhanced brand awareness through organic content and SEO which increased customer inquiry
Accurately updates documents and contracts for quality assurance departments procedure
Responsible for client follow up through email for inbound and outbound calls
Assists the marketing team in planning, implementation and monitoring of marketing activities
Assists in presenting ideas, concerns and other strategies through quarterly department meeting
Handles Company’s online CRM presence to improve quality service
Check the details of lump sum amount and information in the contracts
Assists marketing manager in preparation of letter and emails
