Search Engine Optimization Team Lead
Carmine Digital
Total years of experience :9 years, 3 Months
Lead team of 6 SEO professionals to develop and oversee client SEO strategies. Build customized SEO roadmaps and assist teams with the execution of SEO strategies including technical SEO, on-page optimization & content strategies, local & international SEO, new website launches, website migrations, e-commerce strategies, off-site SEO, mobile-first indexing, voice search optimization..
Work in tandem with our in-house web, analytics, and paid search teams to ensure client websites are fully compliant and perform well across all channels.
(One Man Digital Advertising Agency)
Working as a Full-stack Digital Marketing Manager, handling my client's accounts and collaborate with agency's to get the best practice and results for their clients:
.Develop and implement SEO/SEM and PPC strategies
.Create and manage link building strategies, content marketing strategies, and social media presences
.Innovate and present new marketing platforms and strategies
.Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyze the content success
.Forecast marketing campaign growth and ROI for marketing campaigns
.Manage email and social media marketing campaigns
.Contact, interview, and hire third-party graphic designers, web designers, and videographers to create unique and engaging content
.Use Google Analytics, Google AdWords, and other relevant sites
.Drive traffic to company pages
.Develop and manage projects and team members, including delegating tasks, reviewing team member work, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects
.Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information
In my role, I was like an ORCHESTRA LEADER between the client in (Turkey) and the performance agency in (Egypt) and my team in Amman-Jordan to get the best results in the MENA region.
Working with account planners to create campaigns, editing content in a way that fits the region, presenting ideas and cost to clients, working with the creative team on adverts, managing the client’s account, and analyzing the customer behavior and keep up with their needs.
I prioritized client satisfaction and efficiently resolved any conflicts that arose. I take pride in my work and strive to maintain a friendly and professional manner at all times.
Through my journey,
I helped big players to achieve their targets in the MENA region such as:
https://www.sefamerve.com/
https://www.hepsiburada.com/
.Reaching and pitching the company services for clients through digital platforms. Attracting e-commerce platforms to be their base in the MENA region.
.Working on the publishing of the platforms from the planing till the execution level.
.Research the client competitors in the MENA region.
.Create the mechanism of work and brand image that fix the standards of the MENA region.
.Planning and managing the digital marketing journey (performance, CPC, CPM, CPA, SEO, influencers programs, social media strategy, and creating creative marketing plans to align with business goals). Set specific objectives and report on ROI.
Managing a team of 6 people to create the best effective ideas that buzzing all over the region.
.Developing and managing the account
.Build and maintain strong client relationships management
.Responsible for the Account and the overall relationship
.Guidance and stewardship throughout the Digital process
.Present work to clients, with Account Director or Creative Director
.Drive Outcomes, Profitability, and Productivity across your Accounts Guide your team and the Account
.Work actively to develop and execute social media activities and campaigns that meet the needs of both our philanthropic work and of our executive.
.Create compelling content that generates conversations through blog posts, tweets, status updates, pins, photos and videos Track metrics and analytics, monitor trends, and provide strategic guidance on how to capitalize on potential opportunities and further grow engagement Identify new and support existing relationships with influencers and social media partners Collaborate with internal partners to ensure social media outlets are integrated with other initiatives Perform other duties as necessary
Working closely with the teams all over the region to create and develop ideas that change the regular seen of Digital Marketing, handling and managing pig accounts such as:
renault-me.com
samsung.com
• Manage Social Media marketing campaigns and day-to-day activities including:
• Curate relevant content to reach the company’s ideal customers.
• Create, curate, and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Conduct online advocacy and open stream for cross-promotions.
• Develop and expand community and/or blogger outreach efforts.
• Oversee design (ie: Facebook Timeline cover, profile pic).
• Design, create and manage promotions and Social ad campaigns.
• Compile report for management showing results (ROI).