Raghad Alsalik

• Team Leadership: Mentor and manage a team of marketing specialists, overseeing daily
operations, task delegation, and performance evaluations to foster professional growth.
• Campaign Management: Architect and execute multichannel marketing strategies
(digital, social, email, and content), ensuring 100% brand alignment and optimized budget
allocation.
• Performance Analysis: Track and report on key performance indicators (KPIs) to
executive leadership, utilizing data insights to refine strategy and maximize ROI.
• Strategic Collaboration: Partner with Sales, Product, and Finance departments to
ensure marketing initiatives support broader business growth.

Developed, coordinated, and executed marketing campaigns across various channels (e.g., digital, print, social media).
Managed event logistics for exhibitions, trade shows, and internal marketing initiatives.
Sourced, negotiated, and managed contracts with marketing vendors and suppliers.
Ensured timely delivery and high-quality production of marketing materials.
Maintained positive relationships with vendors to secure best pricing and service.
Managed internal marketing materials and resources.

Identify and evaluate new business opportunities. Manage sales and marketing department in all aspects. Created detailed event concepts for the clients with localization.
Research advertising trends and competitors pricing and products/services.
Contribute to the creation of creative marketing campaigns across the company’s social media, websites, emails and other platforms.
Analyze marketing data (campaign results, conversion rates, traffic etc) to help shape future marketing strategies.

• Conducted deep-dive market research into consumer behavior to inform data-led
campaign strategies.

• Supported account managers in social media content creation and client relationship
management.

• Facilitated high-value client consultations and met rigorous monthly sales targets for
automotive solutions.

• Managed end-to-end social media presence, significantly increasing online interaction
and customer loyalty.

• Effectively promoted product lines by identifying and addressing specific client needs
within the distribution network.