Raied Katy, Board Member

Raied Katy

Board Member

Anaam International Holding Company Group

Location
Saudi Arabia - Jeddah
Education
Master's degree, Master of Science: Information System Information Management
Experience
25 years, 1 Months

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Work Experience

Total years of experience :25 years, 1 Months

Board Member at Anaam International Holding Company Group
  • Saudi Arabia - Jeddah
  • My current job since December 2018

Board Member and
- Head of Audit Committee
- Member of Nomination and Remuneration Committee

Commercial Director at Arabian Ceramics Manufacturing Co.
  • Saudi Arabia - Jeddah
  • January 2018 to December 2019

Planning and managing all activities related to Marketing, Sales, Products Development and Finish Goods.

Vice Chairman at Anaam International Holding Company Group
  • Saudi Arabia - Jeddah
  • December 2015 to November 2018

Board member and
- Member of Audit Committee
- Member of Nomination and Remuneration Committee

Director, Projects & Operations Support at The Industrial Group Ltd.
  • Saudi Arabia - Jeddah
  • December 2016 to November 2017

1- Direct P&L responsibility and sales leadership for the Food Flavors business unit and Ashwa Surface Treatment (AST) business segment, delegated with the Vice Chairman & COO's powers and authority.

2- Develop, expand, maintain and mentor the relationship with the Group’s current and potential strategic customers. also, develop and expand the group's relation with strategic regulatory.

3- Ensure all agreed projects & initiatives are moving in the right direction and all internal and external stakeholders are aligned to deliver as planned.

Director, Key Account & Sales Development at Banawi Industrial Group
  • Saudi Arabia - Jeddah
  • December 2013 to December 2016

Maintain and extend relationship with the Group's key account across all segments, develop and gain new territories and regions. Also, credentialize the group in different market, regionally and internationally and drive the brand to be "second to none"

Additional Task: Assigned by the CEO in Aug to manage the sales team in Banawi Corrugated Packaging.

Sales Director, Banawi Corrugated Packaging at The Industrial Group (Banawi Industrial Group)
  • Saudi Arabia - Jeddah
  • August 2014 to July 2016

market study, target setting, measuring performance and incentive. also, P&L, budgeting, team leading, customer relation and forecasting.

Manager, KSA Sales at Saudi Airlines Cargo Co
  • Saudi Arabia - Jeddah
  • February 2012 to November 2013

Establish SACC presence and drive sales activities in KSA and execute short-term and long-term business plans designed to assure the growth of the business’ market share and profitability within the country. Also, monitors thoroughly sales on a weekly and monthly basis and delivers the monthly and annual committed targets agreed in the business plan. Moreover, develops, motivates and trains the KSA’s sales teams to ensure a high quality of effective and efficient work.

Manager, Cargo Customer Care Center at Saudi Airlines Cargo Co
  • Saudi Arabia - Jeddah
  • October 2009 to January 2012

The purpose of this position is to develop and monitor the customer care center by the delivery of a high quality level of Cargo services to customers which supports commercial strategy. Also plan areas of improvement and development and ensure all services are provided by team members within time scales and are dealt with properly.

Manager, Private Banking Client Care & Quality Assurance at National Commercial Bank
  • Saudi Arabia - Jeddah
  • April 2007 to September 2009

To lead, manage & implement initiatives and projects that oversee and improve the quality of PBK trough PBK Centers, partners and policy and procedure in order to increase Client base, satisfaction and participate in placing the business in competitive position.

Manager, Sales Force Automation (SFA) at National Commercial Bank
  • Saudi Arabia - Jeddah
  • July 2006 to March 2007

To manage the automation of all business tasks in sales activities, including order processing, contact management, information sharing, customer management, sales forecast analysis, employee performance evaluation, target setting, incentive, reports and leads.

Manager, Branches Sales Performance at National Commercial Bank
  • Saudi Arabia - Jeddah
  • September 2004 to June 2006

Manage BND staff and branches performance at all levels using the Balance Scorecard (BSC) concept, and conduct comprehensive analysis on these data in order to enhance performance culture.

Manager, Shareholders Relation Unit at National Commercial Bank
  • Saudi Arabia - Jeddah
  • May 2003 to August 2004

Manage all relations with NCB shareholders
Producing stock certificates for all shareholders
Applying Saudi Company Law
Organize all General Assembly meetings
Establishing Shareholders Relation Unit
Software/hardware companies: evaluate and select appropriate technologies.
Preparing for IPO
Communicate with all related government agencies (SAMA, Finance Ministry, Commercial Ministry)
Communicate with all related internal department (Legal Dep., Finance Dep., Public Relation Dep., GM office)

Manager, Web Site at National Commercial Bank
  • Saudi Arabia - Jeddah
  • January 2001 to April 2003

Manage and enhance corporate web site
Increase traffic to alahli.com
Coordinate with local & international companies
Build data structure
Evaluate and select vendor and hardware
Redesign corporate web site
Align and coordinate with more all data sources

Project Manager at National Commercial Bank
  • Saudi Arabia - Jeddah
  • April 1999 to December 2000

Managing project related to the e-commercial department

Education

Master's degree, Master of Science: Information System Information Management
  • at The George Washington University
  • December 1998

The program is designed to provide technical and management education for the engineering or business professional in specialized areas of interest.

Bachelor's degree, Law
  • at King Abdul Aziz University
  • December 1994

Studied commercial law, personal law, international law, criminal law and Sharea

Specialties & Skills

Client Relationship Management CRM
Key Account Management
Performance Management
Client Care
Sales Management
MS Office
Strategic Planning
Management
Team leader

Languages

Arabic
Expert
English
Expert

Memberships

Institute Of Leadership & Management
  • Studying
  • August 2010

Training and Certifications

Strategic Selling® and Conceptual Selling® Customer Focused Interactions Program (Training)
Training Institute:
Miller Heiman Inc
Date Attended:
December 2012
Duration:
40 hours
Certified Sales Manager (Training)
Training Institute:
Meirc
Date Attended:
April 2012
People Management (Training)
Training Institute:
NCB
Date Attended:
September 2005
Human Performance Improvement (HPI) - Beyond Training (Training)
Training Institute:
Glomacs
Date Attended:
November 2005
Operational Planning (Training)
Training Institute:
SACC
Date Attended:
November 2010
Certified Customer Service Manager (Training)
Training Institute:
Institute Of Leadership & Management
Date Attended:
July 2010
Coaching Skills (Training)
Training Institute:
NCB
Date Attended:
November 2008
Managing Productivity (Training)
Training Institute:
NCB
Date Attended:
May 2009
Innovation Leadership (Training)
Training Institute:
Gulf Innovation for Training & Consulting
Date Attended:
May 2012
Emotional Intelligence (Training)
Training Institute:
NCB
Date Attended:
November 2008

Hobbies

  • Reading, Swimming, Music