rajaa el biyad

PR and Marketing Manager at EYE OF RIYADH

• United Arab Emirates - Dubai
• My current job since January 2004

Marketing works
• Planning, executing and generating the reports of the digital campaigns
• Analyzing the digital campaigns’ reports and discussing the results or recommendations with clients
• Approving all editorial for corporate brochure, website, press releases...
• Analyzing Pre-campaign cost effectiveness and media buying of the online and offline marketing
• Plan and execute social media campaigns
• Create Corporate Social Responsibility (CSR) programs
Event Management and sponsorship:
• Plan and execute events
• Buying and selling sponsorship packages
• Work closely with more than 50 event organizers to market their events through our EYE OF RIYADH digital services
SALES and PR
• sell the digital services: online banners, email campaigns, sms campaigns and social media works
• organize and manage press conferences
• Work closely with the PR agencies to upload their releases on www.eyeofriyadh.com

Marketing Assistant at PERKINS FOODS

• France
• January 2002 to January 2003

 2001 : in charge of marketing research TFE EUROPEAN REFRIGERATING TRANSPORT, NANTES - FRANCE
 2000 : Marketing communication evaluation - YVES ROCHER BEAUTY INSTITUTE

Assistant at Banque Populaire – EL JADIDA

• to January 1999

HR assistant at NESTLE SA - EL JADIDA

• Morocco
• to January 1998