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Ramona El Khoury, Marketing Executive

Ramona El Khoury

Marketing Executive·Digi Web LLC

Lebanon

Bachelor's degree, Bachelor Degree in Marketing –

Work experience

Total years of experience: 9 years, 7 months

Marketing Executive

January 2024 - Present

Digi Web LLC

Beirut, Lebanon

January 2024 - Present

• Led comprehensive audits of client digital presence, including SEO, SEM, and
social media performance.
• Crafted and implemented integrated marketing strategies (online/offline).
• Collaborated on paid ad campaigns (Meta, Google Ads, TikTok) and supported
content shoots and design.
• Conducted competitor benchmarking and advised clients on strategic positioning.
• Developed 12-month marketing roadmaps and executed agile performance
monitoring.

Company industry:
Advertising

General Manager

October 2021 - October 2023

Bamboo Garden Hotel

Serekunda, Gambia

October 2021 - October 2023

• Oversaw full hotel operations across 58 rooms/suites and seven departments.
• Led hotel renovation and expansion, including the construction of 100 new
rooms.
• Achieved consistent guest satisfaction (Google: 4.45/5, Booking.com: 8/10).
• Managed P&L, SOP development, and human capital growth.
• Directed strategic planning meetings and cross-departmental alignment.

Company industry:
Hospitality & Accomodation
Job role:
Management

Marketing & Banquet Manager

January 2019 - January 2021

Bay Lodge Boutique Hotel

Jounieh, Lebanon

January 2019 - January 2021

• Developed new customer segmentation strategies, expanding the hotels market
reach.
• Promoted and managed banqueting services, driving higher event bookings.
• Identified untapped marketing channels and led seasonal campaigns.
• Served as Manager on Duty, overseeing daily hotel operations.

Company industry:
Hospitality & Accomodation

Marketing & Sales Manager

January 2017 - January 2019

Exclusive Management

Dekweneh, Lebanon

January 2017 - January 2019

• Closed over 280 deals in two years through strategic partnerships.
• Created and monitored annual sales and marketing budgets.
• Designed innovative marketing campaigns that elevated brand equity.

Company industry:
Marketing

Marketing Coordinator

January 2016 - January 2017

Exclusive Management

Dekweneh, Lebanon

January 2016 - January 2017

• Conducted market research and competitor audits.
• Generated sales leads for over 300 businesses.
• Led campaign planning and execution, including promotional assets.

Company industry:
Marketing

Education

Lebanese University (Achrafieh ULFSEG II)

January 2016

January 2016

Bachelor's degree, Bachelor Degree in Marketing –

Lebanon

Lebanese University – ULFSEG II

January 2016

January 2016

Bachelor's degree, Marketing

Lebanon

Skills

MARKETING
Expert
MARKETING
Expert
HOSPITALITY
Expert
HOSPITALITY
Expert
STRATEGIC MARKETING
Expert
STRATEGIC MARKETING
Expert
BRANDING
Expert
BRANDING
Expert
OPERATIONS
Expert
OPERATIONS
Expert
SEARCH ENGINE OPTIMIZATION
Expert
SEARCH ENGINE OPTIMIZATION
Expert
SEARCH ENGINE MARKETING
Expert
SEARCH ENGINE MARKETING
Expert
SOCIAL MEDIA
Expert
SOCIAL MEDIA
Expert
DATA ANALYSIS
Expert
DATA ANALYSIS
Expert

Languages

Arabic
Beginner
English
Beginner
French
Beginner

Training and Certifications

Certifications
Social Media Marketing Certification
Certified Digital Marketing Associate (CDMA)
Certified