Rana Fawaz, Senior Communications Exectuive

Rana Fawaz

Senior Communications Exectuive

Leocomm

Location
Lebanon - Beirut
Education
Bachelor's degree, Business\ Marketing
Experience
17 years, 4 Months

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Work Experience

Total years of experience :17 years, 4 Months

Senior Communications Exectuive at Leocomm
  • United Arab Emirates - Dubai
  • My current job since February 2012

Account handling, managing media outreach programs, organizing events & press conferences and new product launches

Senior Account Executive at Memac Ogilvy & Mather
  • Lebanon - Beirut
  • May 2010 to May 2011

Handling a wide range of projects with a high degree of independence and sound judgment.
Playing a key role in implementing client work, on a project or account bases.
Dealing with clients directly and advising the clients on matters within their area of responsibility in an effective and professional manner.
Liaising between client, outside suppliers and other internal and external contacts
Implementing events for clients
Using internal and external research capabilities and preparing in-depth analyses
Preparing presentations of new business
Preparing monthly media coverage reports for clients
Writing press releases for clients
Maximizing coverage for brands through media relations and arranging interviews for clients



Accounts handled: Faconnable, Coca Cola, Rymco, Hoffman La Roche, BAT, Grohe, La Bodeguita, District//S

Public Relations Executive at Memac Ogilvy & Mather
  • United Arab Emirates - Dubai
  • March 2008 to March 2010

Handling a broad variety of tasks with high degree of independence and sound judgement
Working effectively with team members to implement assignments on budget and on deadline, balancing competing priorities
Developing and sustaining positive and professional relationship with client contacts
Contributing to the development and presentation of new business programmes for potential and existing clients
Drafting effective, professional documents for clients
Implementing events for clients


Accounts handled: Unilever, General Motors, DHL, Chili’s & Siemens

Business Develoopment Executive at InfoFort (subsidiary of ARAMEX)
  • United Arab Emirates - Dubai
  • December 2006 to March 2008

- Develop the business by acquiring new clients who are looking for Records management solutions
- Expand the business of InfoFort
- Develop strong and sustainable relationship with clients
- Determine Customers’ recruitment needs, and recommend services that best satisfy their needs
- Manage the growth of business by transforming clients to be loyal to InfoFort
- Conducted training sessions for new sales batches .Trained them on sales techniques and how to improve quality of customer approaching
- Update the InfoFort database of Clients
- Meet Companies’ Decision Makers in order to convince them of InfoFort
- Monitor and report on market and competitor activities and provide relevant reports and information
- Plan and carry out direct marketing activities (principally direct mail) to agreed budgets, sales volumes, values, product mix and timescales
- Carry out market research, competitor and customer surveys

Assistant Manager at Azadea group
  • Lebanon - Beirut
  • October 2005 to April 2006

Assistant manager for Mango shop. Responsible for the organization, coordination and the sales on the floor; as well as customer service and staff supervision.

Education

Bachelor's degree, Business\ Marketing
  • at American University of Beirut
  • June 2005

Internship at Coldwell Banker in the summer of 2004.( Marketing department) Presented database management to the managers and the sales department.

High school or equivalent, Bacc in humanities
  • at Rawdah High School
  • June 2002

Specialties & Skills

Journalism
Marketing
Public Relations
Communications Strategy
Microsoft(word-excel-powerpoint)

Languages

Arabic
Expert
English
Expert