رانا عثمان عابد Usman Abid

Company Business: Specialize in offering consulting services across various domains, including:
- Analyzing processes to identify opportunities for improvement and growth.
- Developing sales and marketing plans to boost leads, sales, and customer retention.
- Discovering opportunities, facilitating partnerships, and creating market expansion strategies.
- Providing data-driven insights for informed decision-making.
- Collaborating to refine processes, optimize response times, and ensure exceptional service.
- Streamlining procurement, pricing, and supply chain for cost reduction.

Company Business: CCTV System, Time Attendance, Access Control, Turnstiles, and Security Gates.
- Achieved 35% annual sales growth, surpassed targets, and expanded presence in new markets.
- Reduced complaints by 20%, and enhanced overall satisfaction.
- Strategic campaigns led to high ROI, and increased brand recognition, web traffic, and sales.
- Personalized engagement improved retention, and strengthened loyalty.
- Boosted team productivity through targeted training and a positive environment.
- Efficiently aligned sales, marketing, and other departments for goal achievement.

Company Business: POS, Access Control, and Office Furniture.
- Increased annual sales from SAR 6M to 27M through a 3-year business plan.
- Managed 15 Direct and 75 Indirect Personnel across a Branch Network.
- Expanded market share in POS, Access Control, and Office Furniture.
- Enhanced operations by implementing a CRM System.
- Optimized pricing for consistent company profitability.

Company Business: Petrol Station equipment related to fueling and fire Fighting Systems.
- Designed & implemented a 3-year business plan for the Petrol Station business resulting in over 25% annual growth in Sales.
- Introduced Electronic Fuel Dispensers of Chinese origin and a non-metallic Fuel Piping system of British origin in Saudi Arabia.
• Responsible for overall operational management this includes, but is not limited to, market analysis, product sourcing, & purchasing, costing & pricing, sales & marketing, and website development.

Company Business: Retail Market Solutions & Access Control Systems with Branch offices in all major cities of Saudi Arabia.
• Acknowledged for enhancing customer’s database by 75% & sales by 62%.
• Set up/ implemented branch sales plans aligned to organizational policies for accomplishing branch sales targets.
• Business generation by effectively implementing sales infrastructure & setting up new client base/ developing assigned key accounts.
• Evaluated sales statistics in defining policies & promoting sales across the key customer segment.
• Enhanced client satisfaction by effectively resolving issues & rendering qualitative service delivery.

Company Business: Leather & Cotton Garments Factory.
- Responsible for the overall management of a Leather and cotton fashion garments factory with 400 plus workers.
- Planned & implemented a 3-year Business Plan that resulted in a 21% annual increase in sales.
- Set up a Garments stitching factory of 250 plus machines in Kenya.
- Handled Imports, Exports, L/Cs & Bank Financing (FAPC & FAFB).

Company Business: Production & Sales of Tissue Paper.
• Responsible for Marketing activities for Lahore and all Northern areas.
• Reporting to National Sales Manager & supervised a Sales Team of 5.
• Coordinated the work activities of Product Manager.