Randa Bouguerra, Account Manager

Randa Bouguerra

Account Manager

Caviar Group

Location
Kuwait
Education
Bachelor's degree, English Civilization , linguistics , translation and literature
Experience
14 years, 3 Months

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Work Experience

Total years of experience :14 years, 3 Months

Account Manager at Caviar Group
  • Kuwait - Al Kuwait
  • My current job since September 2017

Main clients :Etisalat UAE, Almosafer, Just Clean, STC Kuwait & Saudi
Key Job responsibilities:
- Serve as the lead point of contact for client account management matters
- Develop 360 Marketing Campaigns ( work on full presentation for the same with clear objectives and target audience of each campaign)
- Ensure the timely and successful delivery of our solutions according to client needs and objectives
- Clearly communicate the progress of monthly/quarterly campaigns.
- Forecast and track key account metrics (e.g. Google Analytics, Social Baker, etc..)
- Prepare reports on account status
- Assist with challenging client requests or issue escalations as needed
- Advise client over campaigns’ digital strategies.
- Write the English and Arabic content of a campaign (slogan, social media content, video scripts, VO ..)

Account Manager at PF7
  • Kuwait - Al Kuwait
  • February 2016 to September 2017

Handling different clients, such as Ford, Samsung AlAndalous, Commecrial Bank of Kuwait (CBK), Americana, Al Hedi clinic.
 Key Job responsibilities:

 Meet with clients to discuss goals, objectives, and needs.
 Identify public relations requirements and possible audiences.
 Present campaign ideas to client and implement it .
 Brief media, creative, supplier ..
 Formulate marketing strategies.
 Handle budgets and manage campaign costs.
 Invoice clients.
 Write detailed reports ( campaign report, cmpetitors activities, etc..)
 Create marketing plans.
 Schedule advertisements for publications.
 PR & Social Media

Regional Marketing Executive at M.H.alshaya
  • Kuwait
  • October 2013 to February 2016

Regional Marketing Executive for all Home furnishings brands in Alshaya Comapny across Middle East market ( UAE, Kuwait, Bahrain, Lebanon, KSA).

the brands that I handle are : Pottery Barn, Pottery Barn Kids,
West Elm, Williams Sonoma, PBteen..
My daily tasks are : As a Marketing coordinator, I liaise with marketing agencies on day-to-day basis, manage and control the marketing calendar, I act as the Conscience of the regional marketing group, involved to coordinate in-house creation and execution of design and presentation for the various artwork and advertising material. I am also responsible to develop relationships both internal and external customers to achieve objectives within timescales.

Department Manager ( store based) at M.H.alshaya
  • Kuwait - Al Kuwait
  • October 2012 to September 2013

H&M brand- M.H.Alshaya. Team leader : responsible for motivating, coaching, brining into life new ways and strategies to reach KPIs as well as to keep high visual merchandising standards. active member in building a good customer experience, as well as highlighting PSP (people - service - profit).

Marketing manager at BMS Tekstil
  • Türkiye - Gaziantep
  • January 2012 to September 2012

BMS is a carpet manufacturer. I was responsible mainly for the exportation department and in charge of marketing and web-advertising mainly on Alibaba.com and Tradekey.com, mail communication, as well as calling and meeting customers.

Senior marketing executive at Kapital Health
  • Tunisia - Sfax
  • September 2010 to December 2011

as a fresh graduate, I helped a colleague to develop his agency. I was among the founding fathers who contributed in developing the social media and the website of the agency. (www.kapitalhealth.com)

english Teacher at Cite Moez Teen Club
  • Tunisia - Sfax
  • December 2009 to June 2010

Wrote and taught dynamic lesson plans, facilitated and supervised extracurricular activities.

Education

Bachelor's degree, English Civilization , linguistics , translation and literature
  • at Faculty of Arts and Human Sciences
  • June 2010

additional information ; 2011-2012: Student of master degree (English aggregation)

Specialties & Skills

Marketing
Translation
Training
Languages
Social Media
translation
marketing
customer service
Teaching

Languages

Arabic
Expert
English
Expert
French
Expert
German
Intermediate
Turkish
Intermediate

Hobbies

  • travelling , history , literature