Rania El Nahas, senior DramaProducer

Rania El Nahas

senior DramaProducer

MBC GROUP

Location
United Arab Emirates
Education
Bachelor's degree, Bachelor of Arts in cinematic Arts, Film and TV Production
Experience
29 years, 1 Months

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Work Experience

Total years of experience :29 years, 1 Months

senior DramaProducer at MBC GROUP
  • United Arab Emirates - Dubai
  • My current job since April 2010

 Planning of productions in terms of Strategic and operational goals.
 Setting production budgets of different sizes.
 Managing productions of TV dramas within given timeline and within required budget to agreed artistic and technical standards.
 Guaranteeing that work of junior producers during pre-production and production phase is according to international standard.
 Generating creative ideas, treatments and formats for all aspects of productions.
 Expanding directors, crew, acting talents database
 Managed the communication and announcement of production projects in collaboration with PR department to external stakeholders.
 Project management of 5million dollar projects and above

Sales Manager /Producer at MBC Group
  • United Arab Emirates - Dubai
  • May 2007 to April 2010

 Identified new opportunities and monitored performance of existing client accounts to meet established targets.
 Devised effective plans to gain new markets and targeted new segments.
 Managed productions of TV Commercials, TV Shows, and Corporate Videos within given timeline and required budget to agreed international standards.
 Handled full process of budgeting, scheduling, planning, and marketing.
 Led full Inflight Entertainment Sales services.
 Submitted proposals for projects, created concepts, and creative ideas.
 Conducted research to define client needs, expectations, delivered products and services.
Achievements:
• Produced 60 hours of TV programmes, TV Commercials, and Corporate Videos.
• Developed processes to improve revenue streams in production of ads, promos, Inflight Entertainment, TV Commercials, and videos for outside clients.

Inflight Entertainment Manager at Spafax Airline Network
  • United Arab Emirates - Dubai
  • December 2005 to May 2007

 Managed various national and international airline accounts regarding Arabic, Hindi, and Hollywood TV content.
 Increasing client base to strengthen the company’s Middle East exposure.
 Expanded and strengthened relationships with existing suppliers (Hollywood, Bollywood and Arabic)to improve and increase delivered content.
 Expanded portfolio of local language distributors including negotiation of pricing.
 Produced and licensed full range of international video and audio programmes for Inflight Entertainment.
Achievements:
• Improved overall products strategies of creative programming and packaging, scheduling, designing, branding, and promotion.
• Improved brand loyalty of existing airlines and increased number of regional airlines by 60%.

Senior Acquisition/Production Administrator at MBC
  • United Arab Emirates - Dubai
  • February 2005 to November 2005

Responsibilities:

 Planed and scheduled grids for the Documentary and Entertainment programs channels utilizing audience ratings and competitive trend information.
 Enhanced database of international content suppliers and distributors.
 Scheduled and evaluated international TV programs depending on channel grid.
 Interfaced with Finance on inventory utility and amortization and with Legal regarding contracts.
 Monitored & approved content of documentaries produced in-house.
Achievements:
• Enhanced worldwide distributors network to gain access to larger entertainment library.

Head of Inflight Entertainment at Rahbani Inflight Entertainment
  • United Arab Emirates - Dubai
  • April 1995 to February 2005

• managed various International Airline accounts including
Emirates, Srilankan, Royal Jordanian, British Airways, Lufthansa, Air France, Etihad, Gulf Air, Kuwait Airways, and Qatar Airways
• Expanded and strengthened relationships with existing suppliers to improve and increase delivered content.
• Looked after production of short content for Inflight Entertainment.
• Managed full annual business plan and budget for Inflight Entertainment department.
 Developed creative ideas of programs packaging and content to enhance quality of work.
Achievements:
 Increased client base and created new business opportunities by 90 %.
 Developed new programing products and packaging.
 Produced over 550 hours of Arabic, Bollywood, and SriLankan entertainment content for Airlines.
 Organised and worked as an assistant director for theatrical plays such as Al Mutanabi, The Last Days of Socrates, and Coupe d’État under Marwan Rahbani.
 Coordinated and co-produced over 100 TV Commercials.

Education

Bachelor's degree, Bachelor of Arts in cinematic Arts, Film and TV Production
  • at Universita Degli Studi Gugliemo Marconi- Distance Learning
  • December 2017

Graduating 2018

Higher diploma, Family Science
  • at Ahfad University
  • March 1996
Diploma, Diploma
  • at Dubai International School
  • May 1994

Graduate of American High school diploma

Specialties & Skills

Science
Mass Market
Malayalam
- Computer Literate
- Edit on Linear suite
- Presenter and script writer
- Assisting TV commercial director & Theatrical plays

Languages

English
Expert
Arabic
Expert
Italian
Intermediate

Memberships

World Airline Entertainment Association
  • WAEA Vendor Memeber
  • September 1997