Rawan Mehyar

- Mapping out a content strategy that supports and extends marketing initiatives.
- Writing various types of articles on a wide range of topics for magazines.
- Providing feedback to other contributors, and editing other writers’ content.
- Optimizing content for search engines and lead generation.
- Conducting analytical projects to improve blog strategies/tactics.
- Growing subscribers, converting visitors into leads, expanding our magazine’s reach.
- Ensuring all content is on-brand, consistent in terms of style, quality and tone of voice,
and optimized for search and user experience.
- Create, and manage content for organization’s web presence (requires working with content management software).

Working with WordPress:
- Creation of custom posts types
- Creation of plugins.
- Customize themes.
- Optimizing content for search engines and lead generation.

- Promotional artwork design using Adobe Illustrator.

- (Content Innovation Marketing & Management) Building effective online content, create and manage content for organization’s web, and copyedit and proofread all web content.
- Keep current with emerging web technologies through relevant blogs and events.
- Assure web-based information is archived for future needs and reference.
- Responsible for preparing effective data.
- Responsible for maintaining and developing the content.
- The ability to assign roles and responsibilities to different instances of content categories or types.
- Social media marketing.
- SEO.
- QA/Testing.