Founder / CEO / CTO
aaRDee Technology Consultancy SMC-Private Limited
Total years of experience :17 years, 5 Months
Formerly aaRDee Consultancy Pvt Ltd (Sept 2016 to July 2019) & aaRDee Consultancy (Apr 2007 to Dec 2011)
Position: Founder / CEO / CTO
Scope: Business Development / Product Management / Solution Architecture / Strategy / Consultancy / Pre Sales Support
Inviting Vendor technical teams and coordinating with Cellular operators to setup Roadshow for introduction of new solutions in their networks.
Business Development Strategy.
Engaging with Partners, Product Vendors, Service integrators and Investors to establish working models in grooming leads into practical opportunities.
Translating Customer requirements into RFP.
Presales Strategy in collaboration with all partners to address project requirements.
Presenting solutions / products to Client, Investors and Cellular Operators.
E2E Technical ownership of Collaboration projects.
Research on Global practices to regulate and facilitate rollout of framework for current and future technologies.
Based on customer requirements either from the RFP or face to face meetings design complete solution.
Vendor evaluations, mapping Products and Solutions to fulfill client requirements.
Present solutions to technical teams and handover project to sales teams after technical approval.
Position: Director Marketing & Infrastructure Solutions
Scope: Solution Development / Product Marketing / Resource Development / Strategy / Consultancy
Regions: South Asia, Middle East, Russia CIS, Asia Pacific, Africa
Reported to VP Marketing and Infrastructure Solutions
Responsibilities:
Responsible for Support and facilitation to Rosenberger Global customer pool in their strategic modernization and network transformation using Rosenberger’s wide range of RF (Indoor + Outdoor) product portfolio.
Internal coordination with R&D and Product development teams to design and finalize solutions for Customer requirements.
Training and development of Resources (Internal / Customer)
Product / Solution Marketing at Global Exhibitions / Platforms
Supporting Regional Key Account Directors and Country Managers to explore new markets globally.
Evaluation and Selection of Local Partners in New Markets.
Developing Solution Marketing Material.
Solution ownership in Customer RFQs.
iBwave Designs. Solution Categories: Indoor DAS (Active / Hybrid), Outdoor DAS, Outdoor Small Cells, Motorway and Highway Coverage Solutions, Street Furniture Camouflage Solutions.
Position: National Manager / Technical Director IBS Platform
Scope: Platform Pre-Sales / Solution Architecture / Delivery Support / Resource Management / Customer Management
Company Groups: Carrier Business Group & Enterprise Business Group
Reported to Director Network Technology Department
Responsibilities in Enterprise Business Group:
Meeting corporate clients to discuss technical pain points and provide support in locking requirement.
Map Products and Solutions to fulfill client requirements.
Nominate and manage Technical resources for Integrated Solution Design.
Dealing directly with Tower sharing Companies to facilitate their strategical plans for Indoor/Outdoor DAS and Urban furniture.
Finalizing Technical and Commercial Proposals and deciding Investment Models.
Presenting Solution to Client, Investors and Cellular Operators.
E2E Technical ownership.
Responsibilities in Carrier Business Group:
High Level and Low Level customer Network Plan during bidding stage to analyze Cost / Quotation / Risk / Assumption / Technical Proposal / Product BOQ / PIP / HR Plan / Subcon Plan
Designing Customer / Market specific Forecast reports for budget approvals.
Market Feasibility analysis and Lead Generation.
Negotiation and clarification with Customers.
Sub-con Evaluation / Selection / Bidding / Negotiations / Management.
HQ (China) and Regional Office (Bahrain) coordination.
Monitor Project progress, Proposal competitiveness, audit and contract quality.
Resource Development (Huawei / Customer / Sub-con).
Devising Sales Strategy for IBS.
Defining SOP for Delivery to define communication channels (Internal / Sub-con / Customer)
Recruitment and Mentoring of New IBS Resources for various projects in Pakistan & Huawei ME offices
Identifying and mitigating Risks for long term projects.
Designing and conducting different levels of IBS related basic and technical trainings for IBS Teams
Providing technical support to PMO / Bidding / Sales / Marketing / RF / Procurement / Supply chain Departments.
Remote technical support to MENA teams for Business development.
Taking up Special Projects Solution Designs and E2E Planning.
Evaluating 3rd Party solutions for DAS sharing possibilities in terms of KPI / Future expansion / 3G+4G upgrade compatibility.
Define company level Processes for IBS E2E delivery services standardization.
Position: Project Manager / Regional Manager / Snr IBS Engg / Technical Sales Consultant
Scope: Solution Architect / Delivery Management / Resource Management / Customer Management / Technical Sales Support
Reported to Head of Projects
Responsibilities:
Managed the Regional Admin departments (Admin / HR / Finance), Non Engineering departments (Site Acquisition / Logistics) and Engineering departments (RF / Civil /BSS / Transmission / O&M).
Managed 7 sub cons allocated to the region.
Meetings and Coordination with Warid RF RM, Civil RM, RAN RM, NOQ TL and building management authorities for upcoming sites & discussing proposal and technical aspects of installation.
Project planning (time scheduling / resource allocation / budgeting).
Employee and Subcon Evaluation and Management.
Managed audits, Site Handovers and getting PAC/FAC from Warid.
Preparing the nominal cell plan for IBS and conducting technical survey of the building.
Evaluating TEMS Investigation reports to determine the pre/post coverage, quality wrt KPIs.
Preparing the nominal cell plan for IBS.
Conducting initial RF survey of the building from design point of view.
Preparing RF design/technical proposal for Inbuilding Solutions.
Preparing DAS (Distributed Antenna System) Design for In Building Coverage.
Calculating the Link Budget/EIRP table and designing of the schematic diagram for IBC solutions and deciding the cable routing
Meetings with Operator’s RF, BSS, Civil and Site Acquisition departments and Building Management for discussing proposal and technical aspects of installation.
Optimization of the design, by implementing necessary changes in design to meet the KPI
Providing assistance to Sales team.
Representing the company and presenting the company profile to potential customers.
Meeting customers to discuss their technical requirements.
Designing and presenting them with the IBS Solution which fulfills their needs.
Getting the client’s technical approval for solutions submitted.
Handing over the approved designs to commercial Sales team.
Formerly Flextronics
Position: Regional Project Manager / Team Leader / Snr Engineer
Scope: Rollout, Customer & Resource Management / Technical Support / Site Implementation, Testing, I&C
Departments: Project Management / BSS / Transmission / Data Communications
Responsibilities in Project Management Dept:
Team Management and providing technical support to teams.
Complete implementation plan and NMS configuration plan for STM 16 and STM 64 MSP Rings.
Managed the load shifting from all the existing systems to the new equipment.
Meetings with Huawei and PTCL Managers.
Budget verification and forecasting.
Responsibilities in Transmission Dept:
Site survey / Team Management / Technical Support / Commissioning of ADM (Add drop Multiplexers).
Carried out quality checks and acceptance tests with the customers after commissioning.
Trained the customer representatives.
NMS Configuration.
Loading and swapping traffic and monitoring the network after the shifting activity.
Team Management and technical support for onsite resources
Responsibilities in BSS Dept:
BTS Commissioning / Troubleshooting, Performing Sweep Test.
Prepared the sites for acceptance both quality & their acceptance documents.
Monitoring and evaluating the Bird Graphs and all the BTS files generated on site.
Responsibilities in Data Communications Dept:
Maintenance and Monitoring of SMSC and MMSC.
Monitored SM flow and troubleshooting for remote end clients.
Decoded the CDR’s for troubleshooting.
Remotely connected SCO SMSC with UFone and established SM flow between the two operators.
Engineering degree focused on ASIC based computer architecture covering Computer/Electronics/Communications systems.
