ريما السبيعي

I was responsible for managing and supporting digital campaigns for four diverse brands. My role spanned across campaign planning, performance analysis, and content development all aligned with the brand strategies and positioning goals. I contributed to both creative and analytical aspects of marketing operations, which strengthened my ability to balance data with storytelling.

Key responsibilities included:
- Developing monthly content calendars tailored to brand voice and audience behavior.
- Analyzing campaign performance using tools like Meta Ads Manager and Google Analytics to identify trends and optimize strategies.
- Assisting in the execution of paid campaigns and
reporting on key KPIs such as reach, engagement, and conversion rates.
- Preparing detailed monthly reports that provided clients with actionable insights and strategic recommendations.