Marketing Specialist
Kefan Optics
مجموع سنوات الخبرة :11 years, 5 أشهر
Kefan Optics
• Responsible for all Marketing activities of Company's services, products, and
branches.
• Develop the Marketing annual plan/calendar and take into consideration
holidays, high seasons, and suppliers marketing plan.
• Plan, develop, and execute for digital marketing activities and campaigns.
• Analyze and understand specific customer segments through our database
to develop and implement marketing activities.
• Provide senior management with the necessary information of problems,
activities, and opportunities.
• Responsible for all the branding activities, such as:
✓ Collaborate with marketing departments and senior team of our suppliers to
coordinate branding activities and materials.
✓ Work on brand awareness.
✓ Plan and execute in store branding such as posters, stands, roll ups, and
security banners.
• Plan and execute advertising campaigns such as cinema, SMS, sponsored
ads and Mupies.
• Responsible for all social media accounts of Kefan Optics and maintain
active with daily posts and reply to customers.
• Arrange incentive campaigns for our sales staff with the suppliers to support
their and our revenue.
• Develop new ideas for creative marketing campaigns.
• Manage the development and operation of the website and mobile
application.
• Plan, develop, and produce the loyalty and gift cards of Kefan Optics, and
writing the terms and conditions flyer of the loyalty cards and gift cards.
• Work closely with KSA, Jordan, and UAE offices to support them with all the
marketing materials, activities, campaigns, and printed materials they need.
• Work with media and printing agencies to produce our flyers, catalogues,
paper bags, plastic bags, stickers, notepads, pens, and some other
campaigns.
• Monitors budget by comparing different agencies prices.
• Design and print for the first time 2018 Calendar and gift boxes for Kefan
Optics.
• Represent Kefan Optics in exhibitions and events.
Plan the campaigns and in store branding our annual sale.
• Ensure that the Marketing’s operations are following the laws and regulations of the country
and with industry standards.
• Plan and execute the 40th
year anniversary event in terms of hotel arrangements, taking the role
of the MC, create video with the history of Kefan optics, raffles, gifts, music band, and the
design of the ballroom.
• Plan and execute the opening of our Nikon iCenter shop in Electra- Avenues.
Carrying out corporate deals with hotels and travel agencies.
• Planning and managing the company's staff and guests' travels, tasks include tickets, hotel
reservations, and conferences registrations.
• Preparing and arranging event's across Kuwait and the Gulf region.
• Presenting the Company at different events and gatherings.
• Helping in controlling the department financial expenses.
• Providing the management with up to date reports of the department activities.
• Working on and editing company’s profile and websites.
• Designing and uploading daily posts for social media (Instagram, Facebook, twitter).
• Discussing social media plan and statistics.
Calling prospective students and organize student’s files.
• Represent AUK at Mishref colleges’ exhibition.
:
Kuwait, Salmiya +965 55526010