Business Manager Int'l Market
Hilton Pharma
Total years of experience :25 years, 2 Months
Accomplishes marketing and sales human resource objectives by recruiting, selecting, orienting, training, assigning, scheduling, coaching, counseling, and disciplining employees; communicating job expectations; planning, monitoring, appraising, and reviewing job contributions; planning and reviewing compensation actions; enforcing policies and procedures.
Achieves marketing and sales operational objectives by contributing marketing and sales information and recommendations to strategic plans and reviews; preparing and completing action plans; implementing production, productivity, quality, and customer-service standards; resolving problems; completing audits; identifying trends; determining system improvements; implementing change.
Meets marketing and sales financial objectives by forecasting requirements; preparing an annual budget; scheduling expenditures; analyzing variances; initiating corrective actions.
Determines annual and gross-profit plans by forecasting and developing annual sales quotas for regions; projecting expected sales volume and profit for existing and new products; analyzing trends and results; establishing pricing strategies; recommending selling prices; monitoring costs, competition, supply, and demand.
Accomplishes marketing and sales objectives by planning, developing, implementing, and evaluating advertising, merchandising, and trade promotion programs; developing field sales action plans.
Identifies marketing opportunities by identifying consumer requirements; defining market, competitor's share, and competitor's strengths and weaknesses; forecasting projected business; establishing targeted market share.
Improves product marketability and profitability by researching, identifying, and capitalizing on market opportunities; improving product packaging; coordinating new product development.
Sustains rapport with key accounts by making periodic visits; exploring specific needs; anticipating new opportunities.
Provides information by collecting, analyzing, and summarizing data and trends.
Protects organization's value by keeping information confidential.
Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
Accomplishes marketing and organization mission by completing related results as needed.
directing the development and implementation of sales strategies and setting sales targets in order to maximise an organisation's sales and customer loyalty
Directing the development and implementation of strategies to promote an organisation's goods and services to as many people as possible
Directing the development and implementation of strategies to generate increased consumption of an organisation's goods and services through the creation and reinforcement of 'brand image' or 'brand loyalty'
Directing the development and implementation of strategies to build and maintain an organisation's image and reputation with its customers, investors and the wider public
Here Iam looking after One of the Leading Brand of Pakistan Pharma Industry i.e Methycobal which is use for all kind of Neuropathies . Its a 8th largest brand in Pakistan Pharma Industry.
Core Job Responsibility:
• Marketing forecasts plans and proposals for market & products development.
• Proposal for new product Launches, managing methycobal market leader position through combat strategies.
• KOL Development Plan ( Physicians, Ortho, Neuro-Physicians)
• Annual budget Plan execution
• Support & guideline to Sales Team to achieve set targets.
• Strategies & Tactical Plan for existing Brand Portolio.
Product PLC /BLC monitoring
To chalk out Team training & development Plan
Evalute Sales Versus Profit margins of Brand Portfolio.
Worked as Product manager ( Cardiology) all responsible for cardio portfolio management with all financial & marketing activities with branding elements
Here i had a strategic Planning Role including ensuring proper implementation, i looked after the Paeds & Gynae Portfolio with sole responsibilty of all budgeting & Investment plan
Worked as Technical Medical Sales Representative for Panadol, Amoxil, Augmentin, Revitale Range etc .Specialities covered Paedrititions. Gynaecologist, Surgeons, ENT Sp, Neuro-Physicians & GPs
Anticipated in Dec 2012 Two courses are in process Including One Project