Marketing Executive
B3 International
Total des années d'expérience :9 years, 0 Mois
- Website Maintenance: Overseeing the maintenance and updates of the company website.
- Marketing Strategy Development: Planning, analyzing, and executing Below the Line (BTL) and Above the Line (ATL) marketing activities.
- Social Media Management: Creating assets for social media accounts, organizing webinars, and managing partnerships and collaborations.
- LinkedIn Engagement: Successfully increasing engagement and conversion rates on the LinkedIn account.
- Distributor Support: Handling all marketing requirements for distributors across 11 countries.
- Events Management: Planning and executing various events related to marketing and promotions.
- Collateral Design: Creating visually appealing collaterals and managing social media postings.
- Marketing Campaign Management: Plans, manages, implements, and analyzes metrics and trends for marketing campaigns across 20 social media accounts representing 5 Panasonic brands.
- Recognition: Awarded as the “Best in Social Media in Electronic Category” for the Year 2019.
- Performance Achievements: Achieved a remarkable 500% increase in Social Media Reach, Number of Website Visits, and Conversion to Sales.
- Attained the number 1 position on Facebook Page in terms of both followers and engagement.
- Website and E-commerce Management: Oversees the management of websites and e-commerce platforms such as Lazada and Shopee.
- Team Leadership: Leads a team of 4 individuals and collaborates with multiple agencies to achieve marketing objectives effectively.
- Promoter Training Initiative: Traveled to 8 provinces, training over 1, 000 promoters for nationwide deployment.
- Dealer's Convention Management: Successfully managed and executed a 5-day dealer's convention, resulting in a notable 20% increase in sales.
- Meeting and Event Assistance: Assists in coordinating Monthly General Meetings and organizing Special Events.
- Recruitment and Deployment: Conducts interviews, hires, and deploys employees across various branches nationwide.
- Efficiency Improvement: Implemented a Supplier's list, resulting in a monthly time saving of one day.
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