Senior Creative
Novo Cinemas - Gulf Film
مجموع سنوات الخبرة :16 years, 4 أشهر
Strengthen branding initiatives, developing corporate brand style guides for web, print and digital marketing.
Experience in handling various Marketing campaigns from concept to creation.
Understanding of mobile first and digital media content creation and its mechanics.
Working closely with radio and TV stations
(OSN, TFC, Virgin, ARN) and movie exhibitors
(VOX, Reel, Roxy) to promote and market the movie.
Actively researched industry trends to bring new ideas and applications to company.
Editing, audio- mixing, Motion Graphics / Digital, Outdoor, Animations, Post production/ Branding / Print
Maximize strategic branding outreach, coordinating email marketing template design and campaign implementation, corporate identity design and event/trade show environmental designs.
Improve corporate communications internally and externally
Reduce process lags, hiring third-party agencies, freelance staff, vendors and photographers to
enhance project outcome.
Reduced production cost by handling projects
in-house instead of 3rd party to ensure on time,
under-budget project completion.
Proposed design concepts and created mock ups for each new marketing campaign or branding
effort, including overall look and feel for Marketing material.
Film promotion: includes, advertising campaigns, merchandising and social media.
Collaborating with other designers and Brand Manager to ensure branding elements and designs
will work well for both web and video including delivery of final working files that can be tailored
for different mediums and all size requirements.
Ensuring all final files are proofed and correctly formatted
Working closely with other departments to conceptualize and fulfil their print and digital graphic needs.
Managing designated projects from concept development through execution in a timely manner.
Designing complex graphics and animation, using independent judgement, creativity, and computer equipment.
Designing and production of multimedia campaigns, handling budgeting and scheduling, and assisting with production coordination, background design and progress tracking.
Developing briefs, brochures, multimedia presentations, animated commercials, print advertisements and computer artwork for use in cinemas, newspaper supplements,
magazines, newsletters and slide shows etc.
Taking the lead on the production and conception of the company's marketing and promotional assets (print and digital). Ensuring consistency across all print and digital designs.
Meticulous in creating highly engaging print graphics for a diverse array of media, including smartphones, tablets and the web.
Displayed excellent team management skills while supporting the design and illustration team with photo editing, bespoke illustration and icon design.
Lead and implemented creative responsibilities. Produced online marketing material, brochures, catalogues, logos, icons, templates, interactive and flash objects, and animations.
Accountable to interact with the marketing teams on deciding the visuals or animations and coordinated with other people in the creative department.
Worked with illustrators and instructional designers to understand the project scope and objectives.
Participated in brainstorming sessions to share new design perspectives and ideas. Created animation storyboards, prepared conceptual layouts for the motion graphic project.
Selected appropriate audio, graphic and animation styles for the project. Engaged in activities entailing converting and editing videos and adding effects/elements to enhance motion graphics.
Independently took decisions as to where the hoarding would be placed for maximum engagement.
Managed the process of designing and getting them printed.
Improved quality results by studying, evaluating, and re-designing processes. Recommended changes to art, copy writing, and production departments.
Key Responsibilities:
Handled all the publicity campaigns as well as graphic printing. Ensured to accomplish work requirements by orienting, training, assigning, scheduling and employees.
Developed basic presentation approaches by reviewing materials and information presented by client.
Managed printing of advertisement hoardings, customized corporate gifts and designed corporate identity.
Course Content The course mainly focused on the computer based techniques of Designing and Animation. So the course contents was a mixture of Fine Arts, Design and Computers. The course covered basics of computers, study of drawing & colour, art appreciation, 2D & 3D animations, media, audio-video editing, advertisements, development of computer based games, film appreciation, printing techniques, performing arts etc. There was also an industrial training and project during the last two semesters.