Roby George, Digital Marketing Manager

Roby George

Digital Marketing Manager

Harbor Real Estate

Location
United Arab Emirates - Dubai
Education
Master's degree, Business Administration
Experience
8 years, 8 Months

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Work Experience

Total years of experience :8 years, 8 Months

Digital Marketing Manager at Harbor Real Estate
  • United Arab Emirates - Dubai
  • March 2019 to March 2021

●Within six months of starting my job, I had generated 200% new leads at a 40% reduced cost per lead.

● Achieved 100% occupancy for National Bonds, ENBD Properties, and Emirates REIT leasing projects.

● Created digital marketing strategies for clients and used insights from the sales and leasing team in the selection of communication, channels, and execution of campaigns.

Web Marketing Officer at Styro Ltd
  • United Arab Emirates - Sharjah
  • May 2012 to February 2016

Keyword, market & competitor research
Analyzing trends and traffic volumes
Identifying and implementing link building strategies
Producing detailed SEO reports on a monthly basis detailing the impacts of SEO work.
Conduct Email Campaigns and other Marketing campaigns for the Company.
Actively researching, Testing and proposing new approaches to improving search engine rankings.
Producing regular audits of the performance of the website.
Apply SEO skills and knowledge to bring more traffic to the Website.
Create ideas for new initiatives based on keyword research data.
Maintain a record of all SEO implementations made on the site.

Team Leader (Online Marketing) at VAC Media
  • India
  • March 2008 to November 2010

Handled more than 30 E-Commerce websites and significantly raised online sales up to 80% more.
Conducted competitor and keyword research to develop a plan to increase traffic to the Company
Websites through SEO, increase organic search engine ranking for highly competitive Keywords.
Review and update of website content to reflect specific marketing & keyword goals.
Implemented site-wide dynamic Onsite and Off Site SEO Plan.
Optimized the website and blog and wrote articles and blog posts to drive traffic
Does the Affiliate Marketing for UK base Websites.
Manual Quality testing of websites for the Yahoo Advertisement Network.

Education

Master's degree, Business Administration
  • at Bharathiyar University
  • May 2010
Master's degree, Computer Application
  • at Coimbatore Institute of Management and Technology
  • May 2008
Bachelor's degree, Computer Applications
  • at Sree Amman Arts and Science College
  • May 2005

Specialties & Skills

Digital Marketing
Social Media Marketing
Facebook
Google Adwords
Organic Search
Wordpress
Social Media Marketing
Web Development
Microsoft Dynamics AX

Social Profiles

Personal Website
Personal Website

URL removed due to policy violation. Please contact support for further information.

Languages

English
Expert

Training and Certifications

Google Adwords (Certificate)
Date Attended:
June 2017