User Growth Manager
Cookpad MENA
Total years of experience :16 years, 4 Months
Cookpad MENA, Cookpad is a tech company working to make everyday cooking fun because we believe that cooking is the key to a happier and healthier life for people, communities and the planet. I leverage social media, online and offline events, and product marketing tools to maximize the delivery of Cookpad's mission, brand awareness, engagement, and value. I work closely with Marketing, Editorial, and product teams to ensure that the messages sent out align with Cookpad's essence and reason for being. And as a community builder aware of the challenges of everyday cooking, I spend time tending to our community. Supervise and evaluate social media posts Create content for blogs and media outlets Research cooking trends Identify and manage partnerships brands Launch engaging initiatives for the community Curate all feed content in collaboration with the search team Manage user complaints and incidents Plan and run offline community events
Grow and manage the company's online presence through local content, blogs, SM posts Create content for challenges, newsletters, and communication materials Motivate and engage MENA users daily through community initiatives Manage incoming user-generated content, and respond to community questions Leverage Google Analytics, Google Search Console, and Tableau to track performance against set targets Propose, test, and run new online community initiatives to improve our numbers
I was responsible for developing and executing sales strategies, maintaining a large client portfolio, coordinating promotional events, preparing customized offers for corporate events, and managing special events. Additionally, I was responsible for managing special events and handling client follow-ups. Experience
Virtual media production is a production and a post production company based in Lebanon. VMP produces TV programs such as social programs, music programs, health programs, motor shows, game shows, Music videos and documentaries. Reporter: Al Aan TV (Dubai) for "shoufi mafi" tv show Abu Dhabi al oula for "paparazzi" tv show Segment Producer for "X- Drive motor show": Initiating contacts with all cars, boats and motorcycles companies Preparing scripts Plan &executes the advertising activities &promotions. Coordinating with the advertising &media agencies Producer: Preparing case studies, Interviewing, Initiating contacts with selected guests for a social tv show named "woujouh wa qossas"