Riya  Talwar, Marketing Executive

Riya Talwar

Marketing Executive

Falcon Pack

Location
United Arab Emirates
Education
Bachelor's degree, Marketing
Experience
9 years, 3 Months

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Work Experience

Total years of experience :9 years, 3 Months

Marketing Executive at Falcon Pack
  • United Arab Emirates - Sharjah
  • My current job since September 2015

• Working with in-house teams (product marketing and design) to produce materials of visual impact executing Falcon Pack's online marketing strategy across social media platforms such as Facebook, Instagram and others.
• Generating monthly reports for digital marketing campaigns using data based analytics tools and also presenting this data in an easy to understand format
• Monitoring competitor and customer/prospects activity through effective online marketing intelligence tools.
• Draft official Falcon Pack Newsletter to announce new project wins, project progress, event & exhibition initiatives & new senior appointments as per the company’s strategic marketing action plan.
• Conceptualize, monitor and effectively analyze ongoing Market Research Survey to recognise customer requirements and bring effective solutions to customer's problems in line with the marketing activity plan and budget.
• Exhibit Supervisor overlooking the implementation of written standards and protocols for Local Exhibition. (Gulf Food Manufacturing, Dubai World Trade Center)

Content Editor at RT Hijab Styles
  • United Arab Emirates - Dubai
  • My current job since June 2015

Editor of rthijabstyles.com
RT Hijab Styles is a lifestyle blog revolving around Modest Fashion and budget-friendly adventures in Dubai.
Details: Practising a creative content marketing and blogging strategy. Recent brand collaborations include Dubai Parks & Resorts, Fairmount Ajman, Landmark Shops (Splash, Lifestyle), Kempinski Hotels, Hilton Sharjah, Lush, GlamBox, Clean and Clear, The Palace Downtown Dubai and more. Affiliation with some of the leading regional & international website for sponsored posts including zomato.com, wadi.com, thebeautyfloor.com, wellbey.com, jollychic.com and much more.

Results: Increased reach to 15k Readers within one year.

Bonzime.com
Assist the Web Design team in creating and updating the content strategy for online platforms and writing, copyediting and programming editorial content for the website, social media and newsletter.

Wellbey.com
Conducting and managing blogger outreach programs and writing creative and unique features for the website for new collection/product launches and contests.

Customer Care Representative at Traxxis Marketing
  • United Arab Emirates - Ajman
  • June 2015 to August 2015

Drove individual Sales per Hour (SPH) and contributed to the achievement of the monthly sales goals.
• Provided exceptional customer service by sharing product knowledge with potential clients
• Participated in tele marketing monthly service packages from Baskin Robins, FastTrack and Burger King.

Finance Intern at Best Engineering Consultant LLC
  • United Arab Emirates - Ajman
  • May 2014 to August 2014

Assisted the financial auditor with the management and categorization of company documents
Prepared the financial quotations and supporting documents for audit
Generated the financial reports to aid strategic management decisions

Education

Bachelor's degree, Marketing
  • at Amity University of Dubai
  • June 2015

Subjects included Public Relations & Corporate Image, International Marketing and Brand Management. Also, A scholarship award to study in Amity University Dubai for achieving 92% in 12th Grade and maintaining higher grades during the course of 3 years. Activities and Societies Assistant Event Coordinator, Welcome Week, Dubai International Academic 2014 Participant, Amity University, CIMA Global Busines

Specialties & Skills

Online Content Creation
Marketing
Digital Media
Social Media Marketing
Social Media Planning
Blogger Outreach Programmes
Photography
Content Creation
Team Management
Advertising
Digital Advertising
Facebook Marketing
Instagram
Blogging
Copywriting
copy editing
Digital Media

Languages

English
Expert
Hindi
Native Speaker

Training and Certifications

Diploma in Social Media Marketing by Shaw Academy (Certificate)
Date Attended:
June 2015
Content Marketing by Hubspot (Certificate)
Date Attended:
January 2017
Valid Until:
February 2018
Enhanced Supervisory & Leadership Skills (Training)
Training Institute:
Skyrocket Training
Date Attended:
June 2015
Duration:
24 hours
Digital Marketing & Social Media for Business (Training)
Training Institute:
SEO International, UAE
Date Attended:
April 2015
Duration:
48 hours

Hobbies

  • Blogging
    I have worked in the field of Content Creation for past 2 years. Some of my recent achievements include being nominated for as the Star Blogger by Gaya magazine through my Lifestyle blog www.rthijabstyles.com, performing as a guest lecturer at Amity University Dubai and collaborating with Russian Tv Channel 'don nav Ventura' for an interview on modest fashion.