Rula Bassil

During that time, I have been able to build substantial experience in conducting primary and secondary market research through directing, managing, and executing hundreds of projects by employing both quantitative and qualitative market research methods with in-depth knowledge and understanding of key market research principles and practices pertaining to:
Developing and writing technical and financial proposals, deciding on research methods and approaches, sample selection, and developing project-related materials.
Recruiting for and train field personnel, selection of and programing data collection software, decide on best practices to employ data collection quality control and validation.
Analyzing the data, writing reports and recommendations, and presenting key findings to gain insight that supports decision-making,

Employers & Positions Held

Market Research Organization (MRO)