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Sadeem Al-Mahmied, Head of Marketing, Branding and Promotions

Sadeem Al-Mahmied

Head of Marketing, Branding and Promotions

Qatar Airways

Location
Qatar
Education
Master's degree, International Business
Experience
10 years, 3 Months

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Work Experience

Total years of experience :10 years, 3 Months

Head of Marketing, Branding and Promotions at Qatar Airways
  • Qatar - Doha
  • February 2013 to September 2014

 Brand Management and Development for Doha International Airport (DIA)
 Brand Management and Development for Hamad International Airport (HIA).
 Preparation of action plans and media plans for the soft and the full opening of HIA.  Preparation of Marketing and Events plan for both airports.
 Annual marketing budget planning and forecasting.
 Liaising with the PR team in organizing different events.
 Work closely with Qatar Airways corporate communications and marketing teams in
different projects.
 Revise and pre-approve all copywriting materials.
 Liaise with all DIA/HIA departments and stakeholders in relation to any branding
requests.
 Member of the marketing department tenders committee.  Member of Qatar Airways Value steering committee.

Events Supervisor at qatar solar technologies (qstec)
  • Qatar - Doha
  • September 2009 to July 2012

To plan and supervise high level events:
- Value Chain presentation to H. H. Sh. Moza bint Nasser Al-Misnad and high profile board members from QF.

Head of Marketing at Qatar Tourism and Exhibitions Authority
  • Qatar - Doha
  • September 2008 to September 2010

• Brand Management and Development.
• Advertising: Evaluating offers and dealing directly with publishers.
• Presenting QTA in Local and International events, media interviews and press.
• Work closely with the PR agent and monitor all press releases related to QTA.
• Monitor QTA’s Website and internet profiles and supervise the team in charge.
• Managing QTA’s promoting campaigns and promoting materials.
• Manage QTA’s Local and International Sponsorships.
• Work closely with the Promotions and abroad exhibitions section in all issues related to promoting and marketing Qatar as a destination.

Economic Relations Specialist + Member of Qatar Free Zone steering committee at Ministry of Economy & Commerce - Minister’s Office
  • Qatar
  • April 2005 to July 2008

Economic Relations Specialist + Member of Qatar Free Zone steering committee

Assistant Cash and Bank Accountant at Dolphin Energy Limited
  • Qatar
  • December 2003 to March 2005

*Process Employees and Vendors Payments.
*Prepare monthly Cash Call.
*Monitor cash balances.
*Prepare monthly bank reconciliation
*Correspondence with Bank personnel.
*Administer petty cash disbursement.

Education

Master's degree, International Business
  • at London Metropolitan University
  • July 2008
Bachelor's degree, BA in Finance & Banking
  • at University of Petra
  • February 2003

Specialties & Skills

Fast Learning
+Endorse 1
Problem Solving
+Endorse 1
Social Skills
+Endorse 1
Communication Skills
+Endorse 1
Hardwork
+Endorse 0
Oracle Forms
+Endorse 0
Adobe Photoshop
+Endorse 0
Effective communicational and interpersonal skills
+Endorse 0
Easily adaptable to new technology and procedures
+Endorse 0
Windows: MS Office 2000, XP and 2003
+Endorse 0
SAP : AC 010, AC 040
+Endorse 0

Languages

Arabic
Expert
English
Expert
French
Beginner

Training and Certifications

The Art of Protocol and Etiquette (Certificate)
Date Attended:
January 2009
Valid Until:
January 9999
Influencing with Impact (Training)
Training Institute:
Qatar Airways - Group Learning & Development
Date Attended:
November 2013
Airports Marketing - IATA (Certificate)
Date Attended:
October 2013
Valid Until:
January 9999
Five Star Leadership (FSL) (Training)
Training Institute:
Qatar Airways - Group Learning & Development
Date Attended:
February 2013
Special Assistance Team Training (Training)
Training Institute:
Qatar Airways - Group Safety and Security
Date Attended:
March 2013
Tourism Marketing Planning (Training)
Training Institute:
World Tourism Organization(WTO) and Qatar Tourism Authority
Date Attended:
January 2010
Training in Customer service and Accounts department (Training)
Training Institute:
BNP Paribas Bank - Doha
Date Attended:
September 2000
Training in L/Cs and Guarantees Department. (Training)
Training Institute:
Qatar National Bank – Foreign Trade Department
Date Attended:
May 2003
Certified International Events Manager Masterclass (Certificate)
Date Attended:
April 2009
Valid Until:
January 9999
Computer-based Financial Analysis Feasibility Studies (Certificate)
Date Attended:
June 2004
Valid Until:
January 9999
SAP Overview (Training)
Training Institute:
SAP Arabia
Date Attended:
January 2004

Hobbies

  • Swimming, Jogging, Traveling, Painting