صفوان السليماني, Director of AI and Data science Management

صفوان السليماني

Director of AI and Data science Management

Al Rajhi Bank

البلد
المملكة العربية السعودية
التعليم
ماجستير, Marketing
الخبرات
20 years, 10 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :20 years, 10 أشهر

Director of AI and Data science Management في Al Rajhi Bank
  • المملكة العربية السعودية - الرياض
  • أشغل هذه الوظيفة منذ سبتمبر 2021
Head في Saudi National Bank
  • المملكة العربية السعودية
  • مارس 2020 إلى سبتمبر 2021

Achieving an up sales target of 15 billion SR through intended CRM sales
strategy for a variety of retail lending products
* Being the focal point of analytical use cases across the bank
* Leading strong relationships with all retail business heads & IT to enable all
analytical use cases
* Increasing product penetration through customer's centric methods
* Bridging between data scientists and business units through effective
communication
* Holding a weekly forum with the CEO on the ROI of operationalized AI use
cases

Head of CRM في SNB
  • المملكة العربية السعودية - جدة
  • مارس 2020 إلى سبتمبر 2021
Head في National Commercial Bank
  • المملكة العربية السعودية
  • أبريل 2013 إلى فبراير 2020

Achieved an up sales target of 7.5Billion SR through intended CRM sales
strategy for a variety of financial lending products
* Developed & Managed Lease Finance propensity models
* Increased both cross-sell/up sales Mortgage Finance products (REDF)
* Increased product penetration through customer-centric methods
* Developed and applied channel propensity models
* Reached 40% of bank sales (on lending products) through smart propensity
leads
* Managed the customer's sales portfolio with a 360 holistic view
* Enabled leads effectiveness through all digital touchpoints
* Built a strong customer relationship with all business units & product
owners
* Analyzed the customer's purchase behavior.
* Built new processes for any newly joined services to be sold in the branches
as leads.
* Identified KPIs for reporting the performance of both branches and call
centers
* Refined propensity and event-driven models by vetting model robustness,
and providing business-sense input
* Shared with Group heads the insights on customer's portfolio to forecast for
sales Targets

CRM في National Commercial Bank
  • المملكة العربية السعودية
  • سبتمبر 2012 إلى مارس 2013

Managed the relationship between the call center and the branches and
made sure that all branch staff around the kingdom are trained and have
the knowledge to use the CRM tool

Supervisor في Saudi Arabian Airlines
  • المملكة العربية السعودية
  • ديسمبر 2007 إلى سبتمبر 2012

Prepared Service Level Agreements for all Business units and Operation
Level Agreements for all IT Departments

Manager of service management في Saudia Airlines
  • المملكة العربية السعودية - جدة
  • سبتمبر 2007 إلى سبتمبر 2012
Sales And Customer Service Agent في National Commercial Bank - Alahli Ncb
  • المملكة العربية السعودية - جدة
  • يوليو 2003 إلى سبتمبر 2007

الخلفية التعليمية

ماجستير, Marketing
  • في Prince Sultan College of Business
  • يونيو 2012

courses: GPA (4.81/5) Thesis: The Impact of CRM on Customer Retention (Saudi Banks)

بكالوريوس, Computer Science
  • في King Abdulaziz University
  • يونيو 2006

Specialties & Skills

Problem Solving
Communications
Marketing Management
Business Management
Presenter
CALL CENTER
FINANCE
FINANCIAL
PROCESS ENGINEERING
REPORTS
STRATEGIC
ARTIFICIAL INTELLIGENCE

اللغات

العربية
متمرّس
الانجليزية
متمرّس

الهوايات

  • Inline Skating
    Kingdom champion in 1999 until 2001