Marketing Executive
M.H. Alshaya
Total years of experience :17 years, 9 Months
Designer:
Handle design requirements for Foot Locker Brand
Come up with concepts from scratch
Developed advertising and marketing concepts
Approve proofs and supervised press and runs when required
Supervise requisition of graphic production materials and supplies
Supervise outside suppliers of designs and illustrations on a given projects to ensure high quality & ready to print files
Marketing Executive:
Responsible for strategic and effective multi-channel marketing and advertising campaigns
that will promote the priorities of the brand.
Leading all marketing activity for Foot Locker source.
Heading the Marketing function for Foot Locker brand across 38 stores in 7 Middle Eastern markets.
Holding responsibility for the media mix, focused on specific campaign requirements and reviewing
the success of campaign delivery.
Handling quotes and dealing with all POS and marketing consumables suppliers.
Handling shipment and tracking marketing material until the minute it reaches our stores.
Managing all aspects of above and below the line artwork development, advertising and promotions.
Planning social media calendar and have it ready with ideas
Utilized social media to handle the customer queries and complaints and increased the customer satisfaction.
- Created print and web advertisements for a variety of clients while adhering to tight deadlines on a daily basis
- Developed advertising and marketing concepts
- Approved proofs and supervised press runs when required
- Supervised requisition of graphic production materials and supplies
- Supervised outside suppliers of designs and illustrations on a given projects to ensure high quality & ready to print files
- Conceptualized & Designed Office Depot Catalog & Customer Care Monthly Magazine
- Conceptualized & Designed AlShaya Graphic Logo Branding, Campaign, Stationery and marketing kit
- Scheduled, facilitated, and conducted internal and client meetings
- Contributed new ideas and innovative approaches to solving client business challenges
- Currently handling a team of designers.Designed promotional materials including:
- Special publication covers, ad design, illustrations, billboards, kiosks, posters, guests and vendor badges, brochures, Logo design, catalogs, mail outs, stickers, point of purchase, invitations and retail signage
- Handled design requirements for Alshaya brands as: Office Depot | H&M | The Body Shop | Claire’s | Justice | Pottery Barn | Pottery Barn Kids | Pottery Barn Teens | West elm | William Sonoma | Castania | Evans | Wallis | Dorothy Perkins | HR | Customer Care | Pinkberry
• Designed POS & POP's
• Finalized Artworks & Montage
• adhered to time lines
• Approved digital proofs
• Met customers, suggested materials & made sure that their requirements were met
• Supervised printing while machine is running.
• Created POS & POP's
• Developed advertising and marketing concepts
• Approved proofs and supervised press runs when required
• handled a team of 4 designers.
• Performed colour correction and photographic touch - ups as well as photo manipulations and combinations
• Solely conceptualized print ad campaign involving selection of location, set design and post production
• Planned, produced, coordinated and implemented advertising designs and magazine layouts with the art director
• Scheduled and planned photo production by setting priorities for processing and inspecting work for quality.
Created designs
Designing newspaper ads & flyers
Website & Flash Design
Marketing Executive, handles designs, photoshoot, social media, license applications, printing, events, budget and store opening