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تم إلغاء حظر المستخدم بنجاح
Mohammed Naasir Imam Saiyed, Area Sales Manager

Mohammed Naasir Imam Saiyed

Area Sales Manager·Mars International India Private Limited

الهند

ماجستير, Marketing and International Business

الخبرة العملية

مجموع سنوات الخبرة: 15 سنوات, 11 أشهر

Area Sales Manager

سبتمبر 2024 - حتى الآن

Mars International India Private Limited

كولكاتا، الهند

سبتمبر 2024 - حتى الآن

Managing a complex FMCG portfolio across West Bengal and Andaman & Nicobar Islands, handling chocolates, gums, mints, fruit candy and lollypops through retail, wholesale, and rural channels with deep focus on distribution quality and sales excellence.

Accountable for sales planning, re-distribution (RTM & GTM), forecasting, AOP delivery, sales operations, and people performance across 15, 000+ outlets, 40+ distributors, and a large on-roll and off-roll sales force.

Led regional trade marketing & sales excellence initiatives covering loyalty programs, innovation SKUs, perfect stores, and KPI dashboards

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Regional Sales Manager

ديسمبر 2022 - نوفمبر 2023

Olam International Limited

Kano، نيجيريا

ديسمبر 2022 - نوفمبر 2023

Owned commercial performance for Olam Packaged Foods across Kano, Katsina, Jigawa, and Zamfara, contributing 24% to national turnover with USD 60 Mn. annual revenue across noodles, biscuits, dairy beverages, confectionery and cooking ingredients.

Led large multi-layered teams and distributor ecosystem across retail, wholesale and rural trade, focusing on secondary movement, distributor productivity and sales discipline in one of Nigeria’s most critical regions.

Managed 81+ distributors and a sales force of 120+, improving coverage and secondary throughput
Improved van productivity using capacity-linked loading and market-specific product mix
Increased range selling and visibility execution across high-saliency markets
Built performance cadence across ASMs and SOs through structured reviews and field governance

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Area Sales Manager

سبتمبر 2022 - نوفمبر 2022

Nivea India Private Limited

اندور، الهند

سبتمبر 2022 - نوفمبر 2022

Handled state-wide responsibility for Nivea’s skincare portfolio across Madhya Pradesh, covering 52 districts with balanced exposure to urban and rural markets under a ₹50 Crore annual business.
Focused on stabilizing distribution, improving outlet productivity, and ensuring market hygiene through disciplined coverage and execution standards within a short operating tenure.

Managed 23 distributors and 90+ off-roll field staff across the state
Maintained sales continuity and distribution efficiency during leadership transition
Ensured consistent coverage and visibility across priority towns and districts

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Branch Manager

سبتمبر 2020 - سبتمبر 2022

Pidilite Industries Limited

أحمد اباد، الهند

سبتمبر 2020 - سبتمبر 2022

Led Gujarat operations for Pidilite’s Art, Stationery and Fabric portfolio, managing the company’s largest ASF territory with annual revenue exceeding ₹36 Crore across general trade.
Oversaw distributor health, scheme effectiveness and territory-level performance while managing a large direct and indirect sales structure across urban and semi-urban markets.

Directed a team of 20 direct and 6 indirect reports across sales and activation roles
Managed 29 distributors with sustained retail reach at 4, 500+ dealers
Improved scheme outcomes through structured reviews and corrective actions
Identified growth pockets within mature markets to protect branch revenue

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Assistant Manager Sales

مارس 2017 - سبتمبر 2020

Britannia Industries Limited

أحمد اباد، الهند

مارس 2017 - سبتمبر 2020

Handled a high-saliency territory contributing 30% of state turnover, managing biscuits, bakery and dairy across 7 districts, 61 talukas and 4, 500 villages, with annual revenue exceeding ₹78 Crore.

Owned distributor performance, market expansion and category growth across urban and rural markets, including management of the company’s largest strategic distribution partner.

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Sales Executive - Senior Sales Executive

مارس 2012 - مارس 2017

Mondelez India Foods Private Limited

أحمد اباد، الهند

مارس 2012 - مارس 2017

Progressed through multiple roles across Ahmedabad and Pune, managing frontline sales execution for confectionery and snacks in distributor-led GT environments.
Played a key role in distribution efficiency and productivity improvement initiatives at the re-distributor level.

Designed and piloted a Top-End Model improving EC, EBD, MSS, SKU per call and outlet productivity
Supported expansion into new outlets while improving time spent and handheld usage metrics
Contributed to sustained growth across assigned territories

مجال الشركة:
السلع الاستهلاكية سريعة التداول

Sales Trainee - Activation Officer - Sales Officer

أكتوبر 2009 - مارس 2012

Nestlé India Limited

سورات، الهند

أكتوبر 2009 - مارس 2012

Built foundational FMCG sales experience across Gujarat and Madhya Pradesh, progressing through sales activation and territory handling roles.

Progressed from Sales Trainee to Sales Officer within 9 months
Managed assigned beats and distributor relationships across mixed markets
Supported activation programs and in-market execution initiatives

مجال الشركة:
السلع الاستهلاكية سريعة التداول

التعليم

Indian institute of Tourism and Travel Management, Gwalior

أبريل 2009

أبريل 2009

ماجستير، Marketing and International Business

الهند

Panjab University

أبريل 2006

أبريل 2006

بكالوريوس، Business Administration and Sales & Distribution

الهند

Skills

Sales Management
Expert
Sales Management
Expert
Distribution Management
Expert
Distribution Management
Expert
Team Management
Expert
Team Management
Expert
Business Analysis
Expert
Business Analysis
Expert
Competitive Analysis
Expert
Competitive Analysis
Expert
FMCG Sales Leadership
Expert
FMCG Sales Leadership
Expert
Route-to-Market (RTM) | Go-to-Market (GTM)
Expert
Route-to-Market (RTM) | Go-to-Market (GTM)
Expert
Sales Operations & Excellence
Expert
Sales Operations & Excellence
Expert
Trade Marketing and Business Development
Expert
Trade Marketing and Business Development
Expert
Team Leadership
Expert
Team Leadership
Expert

اللغات

الانجليزية
متمرّس
الهندية
متمرّس
الأوردو
اللغة الأم
الغوجاراتية
متمرّس
البنغالي
مبتدئ

الهوايات

  • Traveling
  • Cooking