Digital Marketing Manager
DuPont
Total years of experience :22 years, 10 Months
Revamp the marketing activities bringing in digital to streamline the operation and drive all marketing campaigns to be more targeted, strategic, and focused on ROI.
Duties:
• Lead teams managing marketing campaigns across the EMEA region.
• Collaborate globally and engage marketing teams through social and digital campaigns that leverage global resources to achieve excellence.
Technical front line consultant working with clients (BP, Plantronics, Dell, Oracle) translating their needs to business hubs used to drive their internal operations.
Duties:
• Project manage £250K+ accounts
• Expand agency portfolio through strategic development of new tools and product lines. E.g. Social Media Mapping tool software (SociView)
Revamp company’s digital marketing activities with strategic ROI driven techniques. Streamline the sales operation by integrating online marketing hubs with the internal CRM Sales Force system.
Develop the internal operations of the PR agency and provide more dynamic digital tools integrating web services, social media, and other online channels.
Develop & manage several digital marketing projects for high end clients like: P&G, Nestle, and the public sector.
NOTABLE ACHIEVEMENTS:
1. Web Development
- Managed the planning and development of several websites:
Online: www.dms1.com hr.dms1.com www.thegoodykitchen.com
Offline: Goodyclub.com, Downybaby.com, Crestkit.com, ksalisting.com, Poweredbydsp.com, Garmishbealarabi.com
- Worked on developing numerous applications to interact with various DBMS for data manipulation, reporting and management e.g a tourism hot line service and a recruitment HR system
2. Project Management:
- Led the planning, construction, validation, and testing for several websites. The work involved doing usability evaluations and several performance tests.
- Developed and built all online marketing plans to promote websites through SEO (Search Engine Optimization), banner advertisement and link population methods.
Support in creating training programs for technical instructors and oversee the internal operations of the e-learning system for the training centre.
PRINCE2® is a process-based approach for project management providing an easily tailored and scalab
1st step in completing the Project Management Professional certificate from PMI
Covered practical knowledge in social media , search engine marketing, email marketing ..
Current GPA is 4 with Excellence Will graduate 2008
Passed successfully and Earned the CIW Master Designer Diploma from IWA
Passed the A+ core examination from CompTIA
Excellent Degree in CS and IS with 90% average