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Salma Abbasi, Communication Executive Intern

Salma Abbasi

Communication Executive Intern·Leo Burnett

United Arab Emirates

Bachelor's degree, Finance

Work experience

Total years of experience: 1 years, 4 months

Communication Executive Intern

October 2018 - April 2019

Leo Burnett

Dubai, United Arab Emirates

October 2018 - April 2019

Project management from A to Z to launch CSR campaigns across different regions including BTL content such as KVs (in-store & OOH) and guidebook for a Ramadan campaign Heavily supported on ATL content such as Equity hero and hub videos
Created design briefs/de-briefs/consolidated feedback and assisted with retouching/photo-shoot briefs
Briefed, guided as well as followed-up with creatives/studio/ production house
Supervised/monitored on set for photo-shoot of recipes Conducted research for competitive reviews
Company industry:
Advertising
Job role:
Marketing and PR

Interactive Trading Floor Specialist

January 2018 - December 2018

American University of Sharjah

Sharjah, United Arab Emirates

January 2018 - December 2018

Trained/assisted students with projects using various terminals Organized events and competitions
Administrated the Interactive Trading Floor
Company industry:
Economics & Financial Consulting
Job role:
Finance and Investment

PR Intern

May 2018 - August 2018

MSL Group

Dubai, United Arab Emirates

May 2018 - August 2018

Accomplished developing ideas for a du Business Complete event and secured meetings with potential accelerators
Developed a PR plan for JAW's "Book of Dreams" campaign Conducted both primary and secondary research for clients' needs Translated for clients such as Samsung and du (Arabic and English)
Company industry:
Public Relations (PR)
Job role:
Marketing and PR

May 2018 - August 2018

MSLGroup

United Arab Emirates

May 2018 - August 2018

Conducted a research to finalize whether to invest in a certain
stock using both fundamental and technical analysis by adopting
the bottom-top approach (company, industry, and economy)
Company industry:
Public Relations (PR)

Education

American University of Sharjah

December 2018

December 2018

Bachelor's degree, Finance

United Arab Emirates

Skills

Organization
Expert
Organization
Expert
Problem Solving
Expert
Problem Solving
Expert
Microsoft Office
Expert
Microsoft Office
Expert
Analysis
Expert
Analysis
Expert
Multitasking
Expert
Multitasking
Expert
Communication
Expert
Communication
Expert
Problem Solving
Expert
Problem Solving
Expert
Microsoft Office
Intermediate
Microsoft Office
Intermediate
Research
Intermediate
Research
Intermediate
Technical Analysis
Expert
Technical Analysis
Expert

Languages

Arabic
Expert
English
Expert