Samir Mustafa, Brand Manager

Samir Mustafa

Brand Manager

FMCG importer and distributor

Location
Lebanon - Bekaa
Education
High school or equivalent, BBA
Experience
34 years, 4 Months

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Work Experience

Total years of experience :34 years, 4 Months

Brand Manager at FMCG importer and distributor
  • Angola
  • My current job since December 2014

- Monitoring Stocks and Sales, Market researches - formal and informal Markets studying launch of products to maximize the portfolio. Coordinate commercial policy for Key Accounts liaising with commercial director. Manage administrative duties, translation of Contracts. Follow up Stock and Sales of all POS recommending PO and transferences as well as sharing info with suppliers. Ensure clear orientations from Commercial Department: Merchandising, Sales Representatives, Cash Vans. Benchmarking. Key decision influencer for Change and Crisis Management - Business Analysis: Swot Analysis & Performance Management in Powerpoint presentation to the board of directors, managing KPI`s & Budgets of Categories and Provinces as well. Statistical Process Control and Root Cause Analysis. Business Plan - CAPEX & OPEX with SOPs and employees performance appraisals.

Outdoor Sales Manager at El Hajj Bros Ltd
  • Lebanon - Bekaa
  • July 2010 to April 2014
Sales Adm. Manager at BMBF furniture and interior design ltd.
  • Brazil
  • November 2000 to September 2009
E-commerce, digital marketing, Google Ad words at El Hajj Brothers Limited - Upholstery, Sofas and Mattresses Industry LTD
  • Brazil
  • September 1988 to October 2000

Education

High school or equivalent, BBA
  • at São Judas Tadeu University
  • February 1992

Specialties & Skills

ERP Systems
BUSINESS DEVELOPMENT
FINANCIAL STATEMENTS
swot analysis
business performance

Languages

English
Expert
Portuguese
Expert
Spanish
Expert

Hobbies

  • reading
    No boundaries for improving know-how and performance.