General Manager - Lifts , Escalators & BMU
Gulf Markets International W.L.L
Total years of experience :25 years, 9 Months
Brands & Products: Orona elevators & escalators, TOSHIBA LIFTS, Orona Lifts ThyssenKrupp access lifts, CoxGomyl building maintenance units, SKG service lifts,
Hidral Platforms, Aritco home elevators, MAHA Lifting Technology Garage equipment’s
* Report to the CEO, lead the sales & service team and manage strategic & operational aspects of the Lift & Elevator division
across Bahrain, Saudi Arabia & Oman planning & executing action plans to achieve all predefined business objectives.
* Support the management with strategic regional inputs on competitive offerings, market opportunities & client requirements to
generate product development ideas
* Proficient in mapping business requirements with proven ability in designing & implementing systems to achieve cost control &
financial discipline and enhance the P & L of the
Truck, Bus & Heavy Equipment’s
Brands & Products: Mitsubishi Fuso trucks & buses, PM truck mounted cranes, Oil & Steel aerial platforms, Cargotec-Kalmar port
handling equipment, Mitsubishi forklifts, Nussbaum automotive lifts
* Managed business development & sales on B2B & B2C models, managing key accounts including BDF, municipalities, APM
Terminals, ports, airports, mining sector & the metals sector in Bahrain.
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* Led & coordinated development of customized solutions for specialized applications like municipality vehicles & heavy lifting
equipment covering new equipment as well as refurbishment dealing with local & international body building fabricator
* Successfully sold a 62 m tall aerial platform to Bahrain’s prestigious motorsport venue Bahrain International Circuit
Kanoo Machinery represents some of the leading manufacturers like Grove, Hyster, Perkins and Hiab. In partnership with these companies, Kanoo Machinery offers the following products and services
* Associated with MANITOWOC - GROVE CRANES, HYSTER - NACCO, BOBCAT, HITACHI, CARGOTEC - HIAB, SNORKEL, PERKINS ENGINES AND SULLAIR COMPRESSORS.
* Directly responsible for all above brands for Machinery Division and increase the sale of Construction Equipments, Lifting Equipments and material Handling Equipments in the country.
* Responsible for Key accounts Like - APM terminals, Port handling contractors, Major rental equipments companies , US navy and Army, BAPCO and Hydrocarbon companies to built their fleet in regards with storing and warehousing range.
* Lead a team of 5 sales engineers and develop the market with customized solutions in the lifting industry.
* Develop strategic and key accounts on large scale along with Government Tenders.
Market assessment and business plan development with alternatives for local manufacturing.
* Develop and maintain customers to meet or exceed sales objectives in the area. .
* Identifies and develops new and improved product application within assigned territory.
* Interface with Field engineers, assists in design and integration of new and a existing product
Construction Equipment’s & Abrasives
Brand & Products: TYROLIT tool & machine systems for the construction industry; bonded grinding, cut-off, drilling & dressing tools
* Managed sales of company products across UAE, Bahrain & Oman by establishing & managing a network of resourceful dealers.
* Drove direct sales among key accounts including large government projects leveraging non-monetary differentiators &
competitive pricing to achieve predefined sales, revenue & profit metrics.
* Liaised with technical teams of clients & client appointed consultants in identifying client requirements and providing cost
effective solutions.
* Appointed a new dealer in Oman and built annual sales from zero to EUR 100, 000 in 2010; restructured the sales team in
Bahrain leading to 66% growth in 2010 over 2009; built a new dealer network in the UAE stabilized sales & maintained DSO
below 15%
Electric Overhead Cranes
Brand & Products: Demag industrial overhead cranes & components
* Reported to Head of Service, led a team of 10 & managed service sales in the Middle East & North Africa region.
* Managed business with high potential clients as the single point of contact (SPOC) for contracts covering technical &
commercial issues for delivery, installation, maintenance & service of equipment
* Increased the client base of annual maintenance contracts from 25 to 90 customers in 1 year.
* Delivered growth of 68% in 11 months by expanding the customer base and restructuring the service network in Saudi Arabia,
Jordan & Syria and generated substantial new business of EUR 1.5 million from untapped markets like Iran & Jordan
Managed sales & technical services in
the states of Goa, Maharashtra & Karnataka registering a YOY growth of 50% in service business. Opened up the virgin territory
in Goa & Upper Karnataka generating revenue of INR 4 million, restructured sales team in Maharashtra & achieved the nation-
best growth of 94% and maintained average accounts receivables below 18% of total sales. Recognized as Best Technical
Salesperson of the year 2004
Visit target customers on a regular basis to promote Lube and additives, initiate new
projects, obtain new approvals and generate new business for Rochol lubricant and
rust preventive additives.
Technical sales presentations to customers to promote King additives.
Develop and execute a sales plan/territory and customers coverage plan to
achieve agreed upon sales volume goals and sales growth targets (one year,
three year, five year sales goals).
Follow-up on sales call reports, sample requests, customer projects and other
requests from customers.
Work closely with King Technical Service department to develop performance
data, solve customers’ formulating problems and provide technical assistance to
customers.
Initiate technical testing and product optimization proposals for specific customer
projects and to support the needs of customers and new business opportunities.
Write visit reports and periodic sales and market reports.
Support Sales Manager in sales budgeting and pricing issues.
50% business travel to meet with customers
Plan and coordinate production engineering processes on daily basis to produce high quality Petroleum Coke products.
Develop process improvements to effectively utilize equipment and materials to maximize production.
Develop operational strategies to achieve production and lead the 8 hours shift with team.
Identify unsafe operations and practices and report the same to Manager immediately.
Establish safety procedures and environmental regulations for employees.
Provide engineering support for production and maintenance activities to ensure maximum production.
Perform engineering analysis to reduce downtime and outages.
Evaluate current production activities and make recommendations for improvements.
Implement cost reduction initiatives while maintaining high quality standards.
Develop operating instructions and equipment specifications for production activities.
Provides training and guidance to team members to accomplish production goals.
Specialized in Sales Managements Business Administration Management Scored Grade A
Metallurgical Engineering First Class with Honors