Sami Sassine, Area Sales Manager

Sami Sassine

Area Sales Manager

Technica International

Location
Lebanon - Beirut
Education
Master's degree, Business, Sales, Project Management, Marketing
Experience
18 years, 10 Months

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Work Experience

Total years of experience :18 years, 10 Months

Area Sales Manager at Technica International
  • Lebanon
  • My current job since July 2018

Technica International: customized automation solutions provider for the FMCG industry (integrator of complete lines, manufacturer of end of lines).

Results:
Opening of multinational accounts: Unilever, Bel Group, Henkel, FrieslandCampina, Equatorial Coca-Cola Bottling Company.
Penetration of new territories: Algeria, Morocco, Tunisia, Ivory Coast.
Generation of 13% of 2019 and 15% of 2020 sales turnovers.

Duties & responsibilities:
Responsible for France and Africa markets. Territory ownership, development and management.
Market scanning, exploration and analysis
Prospection of new customers (multinationals, big local & regional groups…)
Follow-up and developing existing and non-active accounts
Identify & analyze customers’ needs and gaps in their operations. Generate leads & opportunities, pipeline management. Prepare customized solutions and offers in close collaboration with engineers and with customers (consultancy selling). Technical presentations, commercial negotiations & closing deals. Answer on RFIs, RFQs, RFPs. Follow-up on projects and handle claims.
Customers meetings and site visits
Management and coaching of Kenya sales engineer
Cooperation with OEMs, partners & suppliers
Reporting. Participate to exhibitions…

Business Development Manager at Quing Materiaux
  • Democratic Republic of the Congo
  • October 2015 to April 2018

QUING MATERIAUX: importer & supplier of construction materials and industrial & residential equipment of international brands.

Results (under economic crises context and very competitive market):
2016: 12 new (active) B2B clients due to prospection that generated 29% of the annual B2B sales turnover.
2017: 14 new B2B clients that generated 30% of the annual B2B sales turnover.

Duties & responsibilities:
Sales Manager: Prospecting new B2B clients. Business development, follow-up, maintaining and managing business relation with large portfolio of customers. Key Account Manager of big accounts. Answer on RFIs, RFQs, RFPs. Commercial negotiations.
Marketing & Communication Manager
Procurement Manager. Products importation, cost price pre-calculation, supply & logistics chain management (international & local suppliers, sea freight companies, customs clearance agencies & transport companies), price negotiation.
Define and implement the company’s strategy
Co-general management of the company: HR, finance/accounting, operations (technical), stock, delivery, teams management.
Recovering of clients’ debts. Claims management. Conflict resolution.
Participate to professional seminars & workshops. Direct reporting to the CEO.

Senior Sales Engineer at Ametra Engineering
  • France - Chatillon
  • May 2011 to September 2015

AMETRA: mechanical & electrical engineering service provider.
Fields of industry: Oil & Gas, Energy, Aeronautics/Aerospace, Nuclear, Military, Railway transport, Medical.

Results:
Objective: 10% of turnover growth every year at constant profit margin.
Achieved: 10% in 2012, 13% in 2013, 18% in 2014, 15% in 2015.
38 new clients in 4 years due to prospection.

Duties & responsibilities:
Sales & business development:
Prospecting new clients (opening of Siemens, Zodiac Aerospace, Vinci Energy, Alstom Power, Facom…).
Follow-up, maintaining and managing business relation with large portfolio of active customers (5M€ of annual turnover).
Key Account Manager of big accounts/multinationals (Schlumberger, Siemens).
Identify & analyze customers’ needs. Generate leads & opportunities. Propose solutions & offers. Commercial negotiations. Answer on RFIs, RFQs, RFPs.
Reporting. Develop clients’ organization charts. Elaborate annual forecast budget. Participate to international exhibitions. Conflict resolution…

R&D Engineer at LNE
  • France - Trappes
  • October 2008 to September 2010

LNE: French National Metrology & Tests Laboratory.

Working on European research project.
Technical environment: electrical metrology, microelectronic devices, cryogenics, vacuum techniques, measurements, high frequency radiations, optical microscopy.
International (& national) collaborations, oral presentations at international (& national) conferences, reporting.
Applications in microelectronics industry: stable and accurate current sources.

R&D Engineer at LNCMI
  • France - Grenoble
  • October 2004 to September 2008

LNCMI: French National Laboratory for Intense Magnetic Fields.

Working on ANR (French National Research Agency) project.
Technical environment: microelectronic devices, semiconductors, cryogenics, vacuum techniques, measurements, high frequency radiations, superconductor magnets, optical microscopy.
International (& national) collaborations, oral presentations at international (& national) conferences, reporting.
Applications in microelectronics industry: micro-current generators, micro-detectors of microwave & Terahertz radiations.
Applications in biotechnology: molecular motors.

Education

Master's degree, Business, Sales, Project Management, Marketing
  • at INSEEC Business School
  • April 2011

Courses & Internship

Doctorate, Applied Physics
  • at National Institute of Applied Sciences (INSA)
  • December 2007
Master's degree, Applied Physics
  • at National Institute of Applied Sciences (INSA)
  • September 2004

Micro Nano Technologies

Master's degree, General Physics
  • at Lebanese University
  • July 2003

Specialties & Skills

Languages

Arabic
Native Speaker
English
Expert
French
Expert

Training and Certifications

Maintaining and developing existing accounts (Training)
Training Institute:
Dale Carnegie
Date Attended:
January 2012
Developing efficient prospecting strategy (Training)
Training Institute:
Dale Carnegie
Date Attended:
January 2012

Hobbies

  • Gastronomy
  • Fitness
  • Football
  • Cinema
  • Traveling
    Europe, South America, Middle-East, Far East, Africa