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Sana Singh, Student Liaison & Client Services Officer

Sana Singh

Student Liaison & Client Services Officer·Middlesex University Dubai

United Arab Emirates

Master's degree, (Marketing)

Work experience

Total years of experience: 4 years, 0 months

Student Liaison & Client Services Officer

November 2025 - Present

Middlesex University Dubai

Dubai, United Arab Emirates

November 2025 - Present

Managed employer relationships and engagement initiatives by serving as a key point of contact for organisations,
coordinating partnerships, supporting recruitment campaigns, and strengthening long-term stakeholder
relationships.

Company industry:
Primary, Prep, & Secondary School

Creative Specialist

August 2023 - July 2026

Curacious

Mumbai, India Hybrid

August 2023 - July 2026

• Supported integrated marketing campaigns across digital and offline channels for clients from multiple
industries.
• Collaborated with strategy, creative, and client servicing teams to deliver marketing solutions aligned
with client objectives.
• Developed presentations, proposals, campaign materials, and branded communication assets.
• Coordinated stakeholder communications, project timelines, and campaign delivery across multiple
concurrent projects.
• Conducted market research and competitor analysis to identify opportunities and support campaign
planning.
• Maintained strong client relationships while ensuring quality project execution and timely delivery.

Company industry:
Advertising

Student Liaison Officer

November 2025 - May 2026

Middlesex University Dubai

Dubai, United Arab Emirates

November 2025 - May 2026

• Manage the end-to-end student placement process, coordinating between
students, employers, and internal stakeholders.
• Utilize Zoho CRM and SendGrid to manage opportunity postings,
communications, and engagement campaigns.
• Conduct outreach to more than 100 companies across the UAE,
generating internship and employment opportunities.
• Maintain accurate records and placement documentation to support
reporting and operational efficiency.

Company industry:
Primary, Prep, & Secondary School

Freelance Content Creator & Social Media Manager

January 2024 - January 2025

Freelance

Goa Velha, India Remote

January 2024 - January 2025

• Developed content strategies and managed social media content for
clients.
• Created articles, digital content, and marketing communications aligned
with brand objectives.
• Worked directly with clients to understand requirements and ensure
project satisfaction.

Company industry:
Advertising

Marketing Communications Freelancer

January 2024 - January 2025

Freelance

Goa Velha, India

January 2024 - January 2025

Partnered with clients across multiple industries to develop marketing content, coordinate campaigns, and deliver
creative communication solutions.

Company industry:
Media Production

Marketing & Content Intern

January 2022 - January 2022

Rainshine Global Entertainment

Mumbai, India Hybrid

January 2022 - January 2022

• Supported influencer marketing initiatives and campaign preparation.
• Assisted in developing pitch decks and marketing content.

Company industry:
Advertising

Branding & Marketing Intern

January 2021 - November 2021

MX Media Player

Mumbai, India Remote

January 2021 - November 2021

• Contributed to brand solutions and content marketing initiatives.
• Prepared presentations and pitch decks for upcoming projects.

Company industry:
Advertising

Marketing & Branding Intern

January 2021 - November 2021

Rainshine Global Entertainment

Mumbai, India Remote

January 2021 - November 2021

• Supported influencer marketing campaigns, branded content initiatives, and promotional activities.
• Assisted with pitch presentations, branded content proposals, and marketing collateral for commercial
partnerships.

Company industry:
Advertising

Education

Middlesex University Dubai

September 2026

September 2026

Master's degree, (Marketing)

United Arab Emirates

Middlesex University Dubai

January 2026

January 2026

Master's degree, Marketing

United Arab Emirates

Narsee Monjee Institute of Management Studies

January 2023

January 2023

Bachelor's degree, Liberal Arts

India

NMIMS University

January 2023

January 2023

Bachelor's degree, Liberal Arts

India

Skills

BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
CONTENT MANAGEMENT
Intermediate
CONTENT MANAGEMENT
Intermediate
COORDINATING
Intermediate
COORDINATING
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CROSS FUNCTIONAL COORDINATION
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER SERVICE
Intermediate
CUSTOMER SERVICE
Intermediate
ELECTRONIC DATA INTERCHANGE
Intermediate
ELECTRONIC DATA INTERCHANGE
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
STAKEHOLDER COMMUNICATIONS
Intermediate
STAKEHOLDER COMMUNICATIONS
Intermediate
BUSINESS OPERATIONS
Intermediate
BUSINESS OPERATIONS
Intermediate
CROSS FUNCTIONAL COLLABORATION
Intermediate
CROSS FUNCTIONAL COLLABORATION
Intermediate
EXECUTIVE INFORMATION SYSTEMS
Intermediate
EXECUTIVE INFORMATION SYSTEMS
Intermediate
MARKETING COMMUNICATIONS
Intermediate
MARKETING COMMUNICATIONS
Intermediate
PRIORITIZATION
Intermediate
PRIORITIZATION
Intermediate
PROJECT COORDINATION
Intermediate
PROJECT COORDINATION
Intermediate
STAKEHOLDER ENGAGEMENT
Intermediate
STAKEHOLDER ENGAGEMENT
Intermediate
STAKEHOLDER MANAGEMENT
Intermediate
STAKEHOLDER MANAGEMENT
Intermediate

Languages

English

Beginner

Hindi

Beginner