Marketing Coordinator
AL BOOM MARINE
Total years of experience :11 years, 3 Months
Working closely with Brand Managers and Area Managers to develop new marketing plans & strategies
•Manage and implement marketing activities in line with the global brand team.
•Develop and execute yearly and quarterly marketing plans for the respective portfolio brands
•Generating LPO’s and ensuring timely production and dispatch of branding collaterals.
•Maintain annual budgets including allocation of monthly phasing
•Preparing timely analytical reports of marketing initiatives and its effectiveness
Work with in-house graphics designers to produce material of visual impact and within brand guidelines
•Arranging the effectively distribution of marketing materials.
•Managing the production of marketing material including posters, flyers, newsletters etc.
•Organizing promotional events and preparation of print materials.
•Strengthen company image through different marketing campaigns like email marketing, SMS Blast etc
•Maintaining and updating the marketing department’s documentations and database.
ACHIEVEMENTS
•Honored twice “Best Employee of the Month” by the senior management.
•Introduced “Extreme Card” for customers which resulted increase in sales from AED 200, 000 to AED 400, 000 in just 4 months and have a gradual increase till yet.
•Gathered customer’s data from different promotional events and utilize by sending SMS and Email Blast that increased sales from AED 100, 000 to 150, 000, has been cherished by the company within 6 months
•Reduced the company inventory expenditure by controlling and maintaining the Inventory (Pops).
Prepare price comparison of different suppliers and generate analytical reports
•Preparation of MOU’s and project proposals by assigned instructions of GM project
•Co-ordination with engineers efficiently, for effective installation of energy program
•To acquire information from concerned departments for reporting to General Manager
•Preparation of training workshops on new bees (Field Auditors)