Sargis  Hakobyan, Marketing Specialist

Sargis Hakobyan

Marketing Specialist

Stamina sales outsourcing company

Location
Armenia - Yerevan
Education
Bachelor's degree, Business And Marketing
Experience
4 years, 8 Months

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Work Experience

Total years of experience :4 years, 8 Months

Marketing Specialist at Stamina sales outsourcing company
  • Armenia
  • My current job since June 2023

~ Develop and implement marketing strategies.
~ Create engaging and high-quality content.
~ Use analytics tools to track and analyze ads performance.
~ Stay up-to-date with the latest trends and best practices.
~ Monitor and report on ad metrics.
~ Use social media advertising to drive targeted traffic and conversions to the company's website or other desired destinations.
~ Continuously evaluate and improve the company's social media and marketing strategy by experimenting with new content formats, platforms, and tactics.

Social Media Manager at Saege Consultants
  • Armenia - Yerevan
  • April 2023 to July 2023

~ Develop and implement social media marketing strategies.
~ Create engaging and high-quality social media content.
~ Use analytics tools to track and analyze social media performance.
~ Stay up-to-date with the latest social media trends and best practices.
~ Collaborate with the marketing team and other departments.
~ Monitor and report on social media metrics.
~ Use social media advertising to drive targeted traffic and conversions to the company's
website or other desired destinations.
~ Continuously evaluate and improve the company's social media strategy by experimenting
with new content formats, platforms, and tactics.

Marketing Manager at Haysell
  • Armenia - Yerevan
  • August 2022 to March 2023

~ Developing social media content plans that are consistent with the company’s brand identity.
~ Creating consistent, meaningful content on all social media platforms, including writing and editing
social media posts, improving customer engagement, and promoting social media campaigns.
~ Using analytical tools such as Google Analytics and Facebook Insights to monitor and evaluate the
company’s social media presence and performance.
~ Preparing monthly reports on social media marketing efforts.
~ Suggesting recommendations to adjust the social media marketing strategy for optimal results.
~ Staying up to date on best practices and emerging trends in social media.

Social Media Manager at Haysell
  • Armenia - Yerevan
  • August 2021 to August 2022

~ Write clear, attractive copy with a distinct voice
~ Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g.
email campaigns and landing pages)
~ Conduct high-quality research and interviews
~ Edit and proofread copy as needed
~ Use SEO principles to maximize copyʼs reach
~ Source images and other content

Social Media Specialist at Mr. Gyros
  • Armenia - Yerevan
  • September 2019 to October 2021

~ Developing social media content plans that are consistent with the company’s brand identity.
~ Creating consistent, meaningful content on all social media platforms, including writing and editing
social media posts, improving customer engagement, and promoting social media campaigns.
~ Using analytical tools such as Google Analytics and Facebook Insights to monitor and evaluate the
company’s social media presence and performance.
~ Preparing monthly reports on social media marketing efforts.
~ Suggesting recommendations to adjust the social media marketing strategy for optimal results.
~ Staying up to date on best practices and emerging trends in social media.

Education

Bachelor's degree, Business And Marketing
  • at Armenian State University of Economics
  • August 2025

I am currently pursuing my studies at the Armenian State University of Economics under a flexible, conjunct model that allows me to attend classes without the need to be on campus daily. This modern educational approach perfectly complements my professional life, enabling me to fully dedicate myself to both my academic and career pursuits without compromise. This flexibility in my schedule ensures that I can seamlessly integrate learning and working, maximizing efficiency and productivity in both arenas.

Specialties & Skills

Event Marketing
Marketing ROI
B2B Marketing
Marketing
Social Media
Copywriting and editing
Market Research and Analysis
social media marketing
Content Marketing
Social Media Advertising
Creativity and Innovation

Languages

English
Expert

Training and Certifications

Director marketing (Training)
Training Institute:
Next MBA
Date Attended:
March 2024
Duration:
1200 hours

Hobbies

  • books