Senior Manager
Peppers & Rogers Group (www.peppersandrogersgroup.com)
Total years of experience :21 years, 3 Months
Manage and deliver engagements and projects in multiple areas across industries, including telecommunications and financial services. Provide business development support and develop/maintain lead generation for key accounts’ growth; team lead responsible for comprehensive client and enterprise solutions within EMEA.
Challenge: Companies were looking for strategic support to implement competitive advantages either through enhancing products, channels or operations.
Action: Lead teams of 2 - 5 consultants in designing and implementing, product and loyalty strategies, customer experience strategies, and digital strategy across a variety of projects.
Result Wide-ranging customer-centric strategy improvements, including clients’ operating models, customer lifecycle and experience, loyalty and retention programs, and online channels.
Managed Ooredoo Kuwait account for 2+ years and acting segment manager on the marketing team. Responsible for all projects delivered for the account and revamped product portfolio for both consumer and corporate to increase customer base, increase revenue, maintain profitability and have unique value proposition in the market.
Challenge: As the second major revenue and market operator and challenger the new CEO wanted to strengthen the brand, revenue, and market share through modernization of product portfolio to attract more customers.
Action: Conducted benchmark and competitors’ analyses; revamped the corporate and consumer product portfolios to include loyalty programs mobile products targeting high value customers and youth.
Result: Designed and launched 2 major loyalty programs and 5+ mobile offers, achieving 100% of projected gross ads and 120% of projected sales, thus giving clients a competitive edge in the telecom industry.
Designed security and network architectures, performed IT audits, and provided performance optimization solutions for high revenue generating private and public sector accounts; managed internal product portfolio lifecycle and RFPs & RFQs.
Challenge: Spearhead a variety of projects designing IT solutions for clients’ needs, including methods of improving business operations to protect assets and to implement systems to streamline services for customers.
Action: Evaluated IT needs and requirements, identified costs, and provided the client with recommendations of the optimal solutions available from our portfolio or through a network of trusted vendors.
Result: Increased the company’s revenue by 20% year over year and introduced 10 key accounts; achieved a personal high satisfaction rating from all existing and new clients.
Network and Telecommunication Engineer