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Samy Mohamed, business development manager

Samy Mohamed

business development manager·The Only Agency

Saudi Arabia

Doctorate, Business Administration

Work experience

Total years of experience: 15 years, 5 months

business development manager

January 2024 - Present

The Only Agency

Riyadh, Saudi Arabia

January 2024 - Present

The Only Agency is a forward-thinking creative and marketing firm that blends strategy, storytelling, and data-driven insights to help brands grow and stand out in the Saudi and Gulf markets. The agency specializes in integrated marketing campaigns, brand positioning, and performance advertising tailored to the evolving business landscape of the region.

Key Achievements:

Drove strategic growth: Led high-impact marketing partnerships and initiatives that opened new revenue streams and strengthened the agency’s market position.

Built go-to-market excellence: Designed and implemented data-driven marketing and brand strategies, achieving measurable growth for key clients.

Enabled cross-functional success: Orchestrated collaboration between creative, digital, and media teams to deliver cohesive, high-performance campaigns.

Enhanced brand authority: Contributed to positioning The Only Agency as a trusted partner for clients seeking innovative and performance-oriented marketing solutions
Company industry:
Advertising
Job role:
Sales

Business Development Manager & Marketing Advisor

November 2025 - March 2026

Ajwan Hospitality Group

Riyadh, Saudi Arabia

November 2025 - March 2026

- Led business development initiatives to identify new market opportunities, partnerships, and revenue streams in line with company growth objectives.

- Developed and executed go-to-market strategies, contributing to brand positioning and market expansion.

- Advised senior management on marketing strategy, brand development, and customer acquisition across digital and traditional channels.

- Built and maintained strong relationships with key stakeholders, clients, and strategic partners.

- Conducted market research and competitive analysis to support data-driven decision-making.

- Collaborated with internal teams to align sales, marketing, and business development efforts.

- Supported campaign planning, performance tracking, and optimization to maximize ROI.

- Represented the company in meetings, presentations, and negotiations with partners and clients.
Company industry:
Catering, Food Service, & Restaurant

Business Development Manager

March 2022 - February 2025

Alan Advertising & Media

Riyadh, Saudi Arabia

March 2022 - February 2025

lead the expansion and keep the partners relationship healthy and solid.

Enhanced organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.

Built and maintained relationships with key contacts at potential clients, consulting companies and partners in order to get access to new opportunities.
Company industry:
Advertising

Business Development Manager

January 2022 - January 2025

Alan Est.

Riyadh, Saudi Arabia

January 2022 - January 2025

• Managed client relationships and revenue pipeline; opened new B2B channels and partnerships.
• Directed market research and performance reviews to improve campaign outcomes and ROI.
• Built and mentored a sales/marketing team; optimized processes and KPIs across the funnel.
Company industry:
Construction & Building

Business Development Manager (Consultancy)

January 2024 - December 2024

DaDeDo Est.

Riyadh, Saudi Arabia

January 2024 - December 2024

Company industry:
Administration Support Services

BD Consultant

December 2022 - January 2023

Saudi Export Development Authority Gov.

Riyadh, Saudi Arabia •Hybrid

December 2022 - January 2023

Company industry:
Retail & Wholesale

Business Development Manager

February 2019 - March 2022

Silla. EST

Saudi Arabia

February 2019 - March 2022

Presents and promotes the SILLA brand; creates new avenues for revenue growth using
both direct and indirect channel.

Represented the company in various industry roadshow presentations, trade forums, and
networking events.


Provided market intelligence and feedback to global and regional teams on the market, industry, and competitors’ developments.
Company industry:
Hospitality & Accomodation

Business Development Manager

January 2019 - January 2022

Silla Est.

Riyadh, Saudi Arabia

January 2019 - January 2022

• Represented the brand at major industry events (Saudi HORECA, Coffee & Hospitality).
• Coordinated sales expansion and market entry activities; nurtured long-term client accounts.
• Drove awareness and demand generation via partnerships, roadshows, and promotional campaigns.
Company industry:
Accounting

Area Operations Manager

February 2017 - January 2019

UNIVERSAL COLD STORE TRADING COMPANY LIMITED

Saudi Arabia

February 2017 - January 2019

Control and manage the sales process of the company's branch in the western region of the Kingdom of Saudi Arabia.
Direct the hiring, training, and performance evaluations of sales staff and oversee their daily activities.
Pursue product development such as display specifications such as display products, display racks, or floor display.
Confer with legal staff to resolve problems, such as Municipality or Ministry of Commerce and Investment.
Company industry:
Retail & Wholesale

Area Manager

January 2017 - January 2019

Universal Cold Stores LTD.

Jeddah, Saudi Arabia

January 2017 - January 2019

• Led store sales operations across the Western region; ensured merchandising and availability.
• Prepared performance reports and oversaw compliance with policies and regulations.
• Coached store teams to meet sales targets and enhance customer experience.
Company industry:
FMCG

Regional Sales Supervisor

January 2015 - January 2017

Professional Traders Est.

Dammam, Saudi Arabia

January 2015 - January 2017

• New markets opened in the Eastern region; guided sales staff to achieve operational targets.
• Resolved customer issues and strengthened after-sales service to drive retention.
Company industry:
Sales Outsourcing

Sales Supervisor

January 2015 - December 2016

PROFESSIONAL TRADERS EST

Saudi Arabia

January 2015 - December 2016

▪ Directly coordinate to sales of the company and open new markets in the Eastern Province of Saudi Arabia (Dammam - Jubail).

▪ Resolve customer complaints regarding sales and service after sale.

▪ Earning new market by having new customer, new companies and Spread in new places.

▪ Record the reports of the sales team and determine profitability and submit them to the central department every month.

▪ Keeping achieved the company sales targets.
Company industry:
Sales Outsourcing

Legal Counsel

July 2010 - June 2014

Ministry of supply and internal trade

Alexandria, Egypt

July 2010 - June 2014

Examine the documents related to complaints and suggestions to ascertain the facts and issues presented by the Ministry's staff.
Monitor proceedings to ensure that all applicable rules and procedures are followed according the law.
Investigate the irregularities and complaints submitted by the employees of the Ministry in accordance with the procedures and laws.
Company industry:
Business Consultancy Services

Education

MG academy

May 2024

May 2024

Doctorate, Business Administration

Egypt

MG academy

April 2020

April 2020

Master's degree, Business Administration

Egypt

Alexandria University

May 2012

May 2012

Master's degree, Arbitration

Egypt

Pharos University In Alexandria

January 2007

January 2007

Bachelor's degree, Administration

Egypt

Skills

Team Leadership
Expert
Team Leadership
Expert
Marketing
Expert
Marketing
Expert
Go to market Strategy
Expert
Go to market Strategy
Expert
Sales
Expert
Sales
Expert
Business Development
Expert
Business Development
Expert
ADVERTISEMENT
Expert
ADVERTISEMENT
Expert
BRAND STRATEGY
Expert
BRAND STRATEGY
Expert
BUSINESS DEVELOPMENT
Expert
BUSINESS DEVELOPMENT
Expert
DIGITAL ADVERTISING
Intermediate
DIGITAL ADVERTISING
Intermediate
GOOGLE TAG MANAGER
Intermediate
GOOGLE TAG MANAGER
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
MASTER OF BUSINESS ADMINISTRATION MBA
Intermediate
REVENUE GROWTH
Intermediate
REVENUE GROWTH
Intermediate
STRATEGIC LEADERSHIP
Intermediate
STRATEGIC LEADERSHIP
Intermediate
Management
Expert
Management
Expert

Social profiles

Languages

Arabic

Native Speaker

English

Native Speaker

Memberships

law associations

member

February 2007

Training and Certifications

Certifications
Coffee & Hospitality
SIDMC EXPO
Commercial Contracts
International Commercial Arbitration
Certified Outsourcing Specialist
Google Digital Marketing Certificate
Digital Marketing Strategy
Inbound Sales

Hobbies and interests

Swimming
Reading