Shadi Khanfar

Mining and analyzing data and producing reports to understand brands performance in total
and at the regional level.
Support coordination of research studies to unearth issues facing JTI brands and recommend
corrective actions based on the findings.
Track and report competitive activities to marketing & sales management on a frequent basis.
Generate insights through analyzing different data sources and researches.
Collaborate with brand managers to support them in making better business decisions by
providing them with real-time data and insights.
Creating Power BI dashboards helps reduce the time needed for reporting and data analysis.
Pricing analysis and scenarios
market size estimations

Generating creative content ideas and copywriting
Reporting and communicating with clients
Creating design briefs.