Shady Aboukefou, Technology Manager

Shady Aboukefou

Technology Manager

NOVAsat Commercial Company

Location
Saudi Arabia - Riyadh
Education
Master's degree, Master of Business Administration
Experience
18 years, 0 Months

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Work Experience

Total years of experience :18 years, 0 Months

Technology Manager at NOVAsat Commercial Company
  • Saudi Arabia - Riyadh
  • My current job since April 2017

- Generating new revenue streams by planning of sales strategies and creation of new business lines.
- Creating and maintaining strategic plans and business plans, supporting planning with the necessary internal and external analyses required.
- Seeking opportunities for business development for IoT and enterprise solutions.
- Primarily engaged in a pre-sales functional consultancy role, providing functional and technical assistance and guidance during the pre-sales process by identifying customers technical and business requirements, prior to designing a solution, and supporting business sales teams, account managers and partners on proposal activities.
- Building vendor relationships and establishing strong partnerships with leading vendors.
- Working closely with the sales team on proposals and pitches for business.
- Attending meetings with business development managers and acting as a technical expert.
- Putting together business cases for the sales teams to support their proposals.
- Working closely and collaboratively with customers to devise effective solutions.
- Ensuring that the company’s product can deliver on the customer’s requirements.
- Working closely with customers to understand and capture requirements.
- Replying to customers following requests for information and proposal requests.
- Presenting proposals to customers alongside members of the sales team.
- Providing ongoing support for customers post implementation.
- Producing detailed costings for customers and ensuring the contract is profitable.

Presales Manager at Unicom Group
  • Saudi Arabia - Riyadh
  • June 2016 to April 2017

- Planning of sales strategies, the positioning in contrast to the competitors and the demonstration of the business.
- Preparation of presentations about the products or services with all their values for the usage of the sales department.
- Creation of marketing concepts.
- Coordination and organization of demand generating activities like tradeshows, company events or customer workshops.

- Engagement with the customers and interpretation of their needs and derivation of advice for prospective products that are aligned with the customers' demands.
- Assists customer, prospect and Sales Representative to build a compelling and competitive business case and ROI (Return of Investment).
- Manages hand-over to the Services Functions (Post-Sales Support and Professional Services) for live project implementation.
- Working with the cloud computing manager in Could Datacenter preparation.
- Assists with the qualification of the opportunities and/or identification of target accounts.
- Assists with the creation of a sales cycle plan.
- Assists with the evaluation of Internet of Things (IoT) vendors qualifications and cooperation.
- Liaise with local, MEA and corporate support teams to ensure accurate and timely resolution of technical issues that may arise during the pre-sales process.
- Monitor accurate and correct delivery of products and services sold.

Presales Manager at Alkan Arabia
  • Saudi Arabia - Riyadh
  • June 2014 to June 2016

- - Covers all Pre-Sales activities in country (KSA)
- Responsible for building & designing end-to-end Integrated networks and security solutions.
- Managing complex bids & proposals.
- Managing and integrating total proposal including preparing presentations to the customers.
- Maintain the existing registration in some accounts & make new registrations in some more accounts.
- Maintain the existing vendor’s partnership & build new partnership with more vendors.
- Meet customers to understand user requirements and come out with proposals
- Researches, develops, designs, and performs engineering studies to obtain data on new equipment and systems developments tailored to the customer needs.
- Vendor evaluation and selection for different technologies.
- Building IP Networks (Cisco, Brocade, Citrix, Avaya, Oracle, HP, etc…)
- Building Data centers and Security solutions (HP, EMC, VMware, Fortinet, ..)
- Building Wireless and CCTV Solutions
- Designing and buidling VPNs for ISPs and Private Sectors.
- Assisting Sales team and account managment in customer technical negotiations and product positioning and defining the scope of solution.
- Work with the Account Manager to identify, define and qualify opportunities to ensure growth in target accounts.
- High-level study of 3rd party requirements.
- Supporting target price setting and negotiation
- Support the account team in the hand-off to delivery teams.
- Taking part in feasibility study and business plan preparations.
- Support the Account Manager as required with the preparation of an annual business plan and monitoring of performance against established targets.
- preparation of solution pipeline and order forecasts with periodic status.

Pre-Sales Supervisor at AlkanCIT
  • Egypt - Cairo
  • December 2012 to June 2014

- Working across different countries in MEA & GCC regions (KSA, UAE,
Libya, Ethiopia, Qatar, Oman)
- Meet customers to understand user requirements and come out with proposals
- Researches, develops, designs, and performs engineering studies to obtain data
on new equipment and systems developments tailored to the customer needs.
- Taking part in feasibility study and business plan preparations.
- Vendor evaluation and selection for different technologies in triple play
solutions.
- Building Wireless Solutions
- Building IP Networks (Cisco, Brocade, Citrix, Avaya, etc…)
- Building CCTV and Security Solutions
- Managing complex bids & proposals
- Assisting Sales team in customer technical negotiations and product
positioning.
- High-level study of 3rd party requirements.
- Supporting target price setting and negotiation
- Managing and integrating total proposal including preparing & presenting PP
presentations to the customers.

Senior Pre-Sales Engineer at TeleTech
  • Egypt - Cairo
  • January 2010 to December 2012

- Identify and define customer requirements.
- Design solutions tailored to the customer needs.
- Technical engineering of products offered in the proposal.
- Provide costing for engineered solutions.
- Assist Sales team in customer technical negotiations and product
positioning.
- High level study of 3rd party requirements and manage the request with
purchasing department.
- Support Target Price setting and negotiation.

Pre-sales Engineer at TeleTech
  • Egypt - Cairo
  • May 2007 to December 2009

- Identify and define customer requirements.
- Design solutions tailored to the customer needs.
- Technical engineering of products offered in the proposal.
- Provide costing for engineered solutions.
- Assist Sales team in customer technical negotiations and product positioning.
- High level study of 3rd party requirements and manage the request with purchasing department.
- Support Target Price setting and negotiation.

System Engineer at Inotek Systems
  • Egypt - Cairo
  • May 2006 to May 2007

- Explain detailed Technical aspects/ solutions to customers and partners.
- Install, configure, and operate WiFi, WiMax and Broadband Networks.
- Install, configure, and operate VoIP Solutions.
- Generating proposals and quotations, presenting and articulating proposal
to customer.
- Help customers identify their issues, needs and requirements.

Education

Master's degree, Master of Business Administration
  • at University of Leicester
  • October 2018

Global Master of Business Administration - MBA

Bachelor's degree, Communication
  • at Higher Tech. Institute 10th of Ramadan
  • May 2004
Bachelor's degree, Telecommunication
  • at Higher Technological Institute – 10th of Ramadan city, Cairo – Egypt
  • May 2004

Specialties & Skills

Pre sales
Telecom Infrastructure
Communication Solutions
System Level Design
Proposal Support
Telecommunication, Presales, Engineering
Networking
Wireless Communication
Data Centers
Servers & Storage
Management
Leadership

Languages

English
Expert

Memberships

Cisco
  • CCNA
  • October 2007
Cisco
  • CCNA Wireless
  • October 2009
CISCO
  • CCNP Wireless
  • May 2012

Training and Certifications

CCNP Wireless (Certificate)
Date Attended:
May 2012
Valid Until:
May 2015
CCNA (Certificate)
Date Attended:
May 2012
Valid Until:
May 2015