Shafique Mhate, Manager

Shafique Mhate

Manager

Damac Properties

Location
United Arab Emirates - Dubai
Education
Master's degree, Marketing
Experience
27 years, 9 Months

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Work Experience

Total years of experience :27 years, 9 Months

Manager at Damac Properties
  • United Arab Emirates
  • My current job since December 2016

Sales of various properties of Damac

Assistant General Manager – Marketing & Pre-Sales at Runwal Homes Pvt. Ltd
  • India - Mumbai
  • August 2014 to November 2016

Job Profile:
● Develop annual Marketing budget in conjunction with the annual Sales plan & implement the same
● Participate in concept discussions with Architect & Sales team to evolve product concept
● Participate as a member of the leadership team in strategic decisions and strategic planning
● Media selection and sales promotion based on product segment and customer profile
● Selection and approve selection of service partners & main stream agencies
● Manage & monitor the marketing, service partners & pre sales team
● To recruit appropriate talent & build committed and motivated team
● Interactions with various internal departments of the company

Professional achievements:
o Laid down new incentive processes for the Sales, Marketing & CRM team
o Formulation of SOPs for Marketing & Pre Sales
o o Selection, Implementation & Integration of lead management system (SFDC) for Pre-Sales.

Sr. Manager- Marketing at Peninsula Land Ltd
  • India - Mumbai
  • February 2013 to August 2014

● Handling the lead management team comprising of 5 members, who qualify the enquiries through various sources like telephone, direct mails, Web enquiries
● Training the team on content of the calls
● Co-ordination with various digital agencies for online marketing activities
● Compilation and analysis of MIS
● Additional responsibility of supporting marketing operations

Professional achievements:
• Laid down new processes to improve operational efficiencies, which include :
o Lead management SOP
o Outbound calling process in the system
o Lead Source Matrix to accurately classify & capture the lead source
o Process to avoid duplication of leads saved in the system
• Was actively involved in designing the layout & content of microsite for project during launch.

Sr. Manager - Sales & Marketing at Sobha Developers
  • India - Mumbai
  • August 2009 to February 2013

● To ensure achievement of the Sales plan in revenue and unit terms and by each project as well as collections in Mumbai
● Responsible for generating leads by conducting various marketing activities (offline & online) for Pune & Bangalore properties of Sobha Developers Ltd
● Handling inbound team for lead management of the company.
● Team consists of 10 members who were qualifying the enquiries through various sources like telephone, direct mails, Web enquiries & assigning them to Sales Managers
● Responsible for generating leads through digital media consisting of SEM, property portals, e-mailers & display advertising.
● Co-ordinating with property portals & digital agency & analysing the quality of leads acquired.
● Generating monthly analytical reports for top management team.
● Responsible for complete sales transaction, from following up the online leads received from the Marketing department to closing the deals with clients - which includes personal visit to client’s place, presenting the property, arranging site visit, follow-up with the clients till closing and to ensure timely collections from customers.
● Recruiting and developing broker channel in Mumbai for Pune properties
● Co-ordinate with the CRM and Accounts departments for completion of necessary documentation to fulfil customer’s expectations and commitments given to them
● Conducting exhibitions and other promotional events in co-ordination with the Marketing team to generate enquiries at larger scale.

Professional achievements:
• Was promoted to Assistant General Manager.
• Was handling Sales & marketing activity single headedly for all their Bangalore projects in Mumbai

Manager- Sales at Tata AIA Life Insurance Co. Ltd
  • India - Pune
  • November 2001 to August 2009

● Building a team of successful agents who contribute substantially to the overall growth of the organization.
● Supporting the recruited agents to ensure that they achieve the required performance standards
● Training Business Associates & agents both in theory and practice (on-field support for sales)
● Selling of insurance solutions as per the client needs and requirements
● Developing advisors to become Business Associates in order to further their career with the organization

Professional achievements:
• Issued regular premium of Rs. 2.4 Crores per annum on an average
• Was the only qualifier in the Western region for getting promoted as a Manager from Senior Business Associate
• Managed a team of nine(9) Business associates and a direct team of 25 advisors for an average of 5 years
• Received a trophy for highest active agents in Western zone in 2004
• Received Certificate for highest recruitment in Western zone for 2004
• Qualified for International Convention in London, Sydney, Malaysia & Dubai for the years 2003-04, 2004-05, 2005-06 and 2007-08
• Qualified for National Conference held in July 2005 in Conoor.

Sales Manager at Mhate Pipes & Tubes P. Ltd
  • India
  • August 1996 to October 2001

Job Profile:
• Managing the Sales activity through the 10 Dealer locations in Satara District and being responsible for achieving the dealer targets & Co. target
• Appointing new sub-dealers for the Company
• Training dealer’s sales executives

Education

Master's degree, Marketing
  • at Shivaji University
  • June 1996

Did masters in business administration after a years experience after graduation.

Bachelor's degree, B.E Elect
  • at College of Engineering
  • June 1993

Graduated engineering from prominent Govt. college after getting admissions on merrit.

Specialties & Skills

Insurance
Marketing
Recruiting & developing insurance agents, developing prospective Business Associate & managing them
Functional skills of Presales & Sales
Negotiation skills
Leadership and Team Handling Skills

Languages

English
Expert
Hindi
Expert

Hobbies

  • Photography, Swimming, Listening to Music and travelling.