Digital Account Manager
EDS Digital Services
مجموع سنوات الخبرة :18 years, 7 أشهر
Investigating and determining clients wants and needs, analyzing the industry trends in digital marketing campaigns & activities, latest keyword trends, sponsored ads, web analysis and web performance metrics.
Analyzing, planning and implementing the right marketing tactics to run the campaign effectively and efficiently, through: SEO, Email & SMS Marketing, Social Media Marketing, Push Notification, Programmatic Marketing, Pay-Per-Click, Landing Page & Call to Action Strategy, Lead Generation, etc., .
Planning and implementing digital strategies for clients, considering their industry, competitors and target audience. Creating proposals and defining scopes. Analyzing the effectiveness of digital campaigns and preparing reports.
Planning and creating the advertising project, selecting the right audience and right time to run the ads, setting the budget or bidding price, developing the format, placing the ad and monitoring the advertising metrics on Facebook, Instagram, Google, Snapchat, and other media platforms.
Developing, translating and supervising Arabic, Russian and Turkish advertising projects.
Creating and driving revenue within a specified region or list of named accounts. Setting up a list of KPS’s to track each client and follow up with team members to maintain the smoothness of operations.
Identifying incremental business opportunities on current accounts, with focus on campaigns, reporting, digital activation or through professional networking, cold calling, etc., .
Leading all areas of content generation and production across all media platforms.
Coordinating between all departments, for overall implementation, continuous monitoring of the service process with adequately formatted reports.
- Building long-term relationships, maintain existing accounts (Dubai Civil Defense, Dubai Police Academy, RAK Airport, EMAAR) and business relationships.
- Preparing a to do list based on importance and urgency of matters to be addressed.
- Managing vendor’s adoption, training and development of best practices to continuously drive efficiency.
- Acting as a focal point & ensuring that the process from Purchase Order stage until training delivered, is followed and the stakeholders are given updates.
- Designing and delivering performance updates, course reviews and growth opportunity presentations to key contacts, CEO or clients.
- Preparing Minutes of meetings, KPI’s, presentations, coordinating client briefs with in-house team to exceed expectations.
- Student database & files control, managing archives.
- Providing support associated with the efficient operation of the Student Affairs, such as relaying reports and proposals, managing student complaints and surveys, controlling exams, issuing certificates, etc.
- Working closely with HR and Finance in payments related matters.
- Supporting and assisting college in organizing events.
- Ensuring 100% customer satisfaction and retention.
- Driving the entire sales cycle from initial customer engagement to closed sales.
- Responsible for acquiring new corporate customers within the GCC.
- Plan, budget, oversee and document all aspects of the event project.
- Providing regular updates to clients on the progress of exhibitions and campaigns that directly affect each client
- Creating a detailed work plan which identifies and sequences the activities needed to successfully complete the project.
- Making sure that the scope and direction of each project is on schedule, as well as other departments for support.
- Determining the resources (time, money, equipment, etc) required to complete the project, monitoring and approving all budgeted expenditures.
- Developing a schedule for customers effectively allocates the resources to the activities it will undertake.
- Ensuring that the project deliverables are on time, within budget and at the required level of quality, then writing reports on the project for management and customers.
- Attending events representing the brand in a professional manner and ensuring onsite assistance when required by clients and supervision of support services.
- Preparing the necessary documentation, for booking and space orders and handling the billing instructions to accounts.
- Handling logistics matters, coordinating with operations, logistics, IT and related functions with tight deadlines ensuring successful implementation.
- Working with Client service/relationship managers to support achievement of branch budgets and assisting Sales team as required to deliver required terms from the marketplace.
- Actively seeking and securing new business opportunities for Premier Group, including through cross selling of broader Premier Group service offerings.
- Identifying sales opportunities within an installed customer base for solution expansion, solution innovation upsell, support program upsell, and new solution cross-sell.
- Performing regular cadence of business reviews with customers, surfacing customer needs and mapping Premier’s value proposition to those needs.
- Developing a schedule for customers effectively allocates the resources to the activities it will undertake.
- Keeping detailed notes on prospect and customer interactions (adding and updating opportunities for effective follow up).
- Coordinating between all departments, for overall implementation, continuous monitoring of the service process with adequately formatted reports.
Working with Brand & Store Managers, Client service/relationship managers to support achievement of budgets and assisting Sales team as required to deliver required terms from the marketplace.
Identifying sales opportunities within an installed customer base for solution expansion, solution innovation upsell, support program upsell, and new solution cross-sell.
Exploring ways of improving existing product collections and service, and increasing profitability.
Managing the production of promotional material, designing print ads and publications, Liaising with other internal departments such as sales and distribution.
Leading all areas of content generation and production across all media platforms.
Driving the entire sales cycle from initial customer engagement to closed sales.
Responsible for acquiring new corporate customers as well as new business from existing enterprise accounts within the assigned geographical territory.
Providing regular updates to clients on the progress of customer service projects and campaigns that directly affect each client.
Developing open and effective channels of communication with each client that can be employed by other departments as well.
Coordinating & determining the best utilization of resources to increase customer satisfaction.
Exploring ways of improving existing products and services, and increasing profitability.
Managing the production of promotional material, designing print ads and publications.
Focal point for each customer that is required to establish a strong business relationship
Controlling and managing staff.
Business Administration - Marketing College of Business and Economics
I have started the study in this institute from 1996 till 2001. I have studied all subjects in arabic.