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تم إلغاء حظر المستخدم بنجاح
Shailesh Bhadra, SENIOR MARKETING MANAGER

Shailesh Bhadra

SENIOR MARKETING MANAGER·BABYSHOP (LANDMARK GROUP)

الإمارات العربية المتحدة

ماجستير, Marketing

الخبرة العملية

مجموع سنوات الخبرة: 14 سنوات, 3 أشهر

SENIOR MARKETING MANAGER

أكتوبر 2020 - حتى الآن

BABYSHOP (LANDMARK GROUP)

دبي، الإمارات العربية المتحدة

أكتوبر 2020 - حتى الآن

Leading end-to-end brand and growth marketing across GCC - brand strategy, trade
marketing, CRM, content, partnerships, digital advertising and omnichannel campaigns.
• Led trade marketing strategy - store footfall plans, in-store activations, POSM, local
store marketing, and VM collaboration to drive conversion and sell-through across UAE
• Own media strategy - OOH, In mall, radio, print, CRM, social & digital channels, in-store
collaterals, and ecommerce content (PDPs, banners) across GCC
• Driving omnichannel growth - paid marketing on Meta, Google, TikTok, Snapchat & CTV;
managed cross-channel shopping behaviour, Click & Collect, and Omni journeys
• Building brand repositioning, architecture, and communication frameworks for GCC,
SEA & India; with a 360 degree brand camapign launch.
• Owned CRM and customer lifecycle - acquisition, engagement, retention, and
reactivation; tracked churn, frequency, repeat purchase, and conversion using data-led
segmentation
• Owned annual marketing calendar - balanced brand and category campaigns; cross
functional alignment with buying, retail, ecommerce & ops; conducted Brand Audits &
VOC research
مجال الشركة:
البيع بالتجزئة وبالجملة

ASSISTANT MARKETING MANAGER

أكتوبر 2018 - يناير 2020

SHARAF DG

دبي، الإمارات العربية المتحدة

أكتوبر 2018 - يناير 2020

Managed omnichannel marketing campaigns, loyalty programs, and brand
partnerships across retail and tech categories.
مجال الشركة:
البيع بالتجزئة وبالجملة

SR. MARKETING EXECUTIVE

يناير 2014 - أكتوبر 2018

BABYSHOP (LANDMARK GROUP)

دبي، الإمارات العربية المتحدة

يناير 2014 - أكتوبر 2018

Executed marketing campaigns, activations, & partnerships forcustomer acquisition
• Led mall activations and sponsorships to boost retail presence
• Delivered co-branded campaigns with Disney, Marvel, Barbie & Hello Kitty
• Developed partnerships with hospitals, banks, and government entities
• Built dashboards and presented insights to leadership.
مجال الشركة:
البيع بالتجزئة وبالجملة

Management Intern

يونيو 2013 - يوليو 2014

BUSINESS OF IDEAS

مومباي، الهند

يونيو 2013 - يوليو 2014

• Conceptualized Marketing Strategies, BTL Events, Brand tie ups & PR activities for Bollywood movie promotions
• Worked on on-ground promotions, music launches, college & mall activations for movies like Gunday, Bewakoofiyan, Main Tera Hero, Shudh Desi Romance, Enemy, etc.
• Liaised with various clientele including YRF films, Dharma Productions, Reliance, Times of India, etc.
• Planned & executed activities for various Events - Miss Diva 2013, Femina Miss India 2014, etc.
مجال الشركة:
التسويق
الدور الوظيفي:
التسويق والعلاقات العامة

Senior Engineer

أغسطس 2010 - يونيو 2012

LARSEN AND TOUBRO LTD

بنغالورو، الهند

أغسطس 2010 - يونيو 2012

Oversaw quality control for aerospace and defense equipment for LCA Tejas.
• Managed quality assurance for components, ensuring compliance with
global standards.
• Monitored KPIs and implemented corrective actions for non-compliance.
• Conducted internal audits aligned with AS9100, ISO 9001, and ISO 27001
standards.
مجال الشركة:
الأتمتة والهندسة الصناعية
الدور الوظيفي:
الهندسة

التعليم

Welingkar Institute of Managemen

يوليو 2014

يوليو 2014

ماجستير، Marketing

الهند

Mumbai University

يونيو 2010

يونيو 2010

بكالوريوس، Electronics And Communication Engineering

الهند

Mumbai University

يوليو 2007

يوليو 2007

دبلوم، Electronics

الهند

المعدل التراكمي (نسبة مئوية): 91%

المعدل التراكمي (نسبة مئوية): 91%

Skills

Marketing Mix
Expert
Marketing Mix
Expert
Brand Management
Expert
Brand Management
Expert
Event Execution
Expert
Event Execution
Expert
Event Management
Expert
Event Management
Expert
Analytics
Expert
Analytics
Expert
DASHBOARD
Expert
DASHBOARD
Expert
RESEARCH
Expert
RESEARCH
Expert
DIRECT MARKETING
Expert
DIRECT MARKETING
Expert
INFLUENCER MARKETING
Expert
INFLUENCER MARKETING
Expert
LEADERSHIP
Expert
LEADERSHIP
Expert
MARKET RESEARCH
Expert
MARKET RESEARCH
Expert
PUBLIC RELATIONS
Expert
PUBLIC RELATIONS
Expert
DRIVING
Expert
DRIVING
Expert
PRESS RELEASES
Expert
PRESS RELEASES
Expert
RETAIL
Expert
RETAIL
Expert
CONTENT MANAGEMENT
Intermediate
CONTENT MANAGEMENT
Intermediate
CRM
Intermediate
CRM
Intermediate
BRAND MANAGEMENT
Intermediate
BRAND MANAGEMENT
Intermediate
PLANNING
Intermediate
PLANNING
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
ANALYTICS
Intermediate
ANALYTICS
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CREATIVE PROBLEM SOLVING
Intermediate
CREATIVE PROBLEM SOLVING
Intermediate
ADVERTISING
Intermediate
ADVERTISING
Intermediate
BUDGET PLANNING
Intermediate
BUDGET PLANNING
Intermediate
ANALYTICS
Intermediate
ANALYTICS
Intermediate
CORPORATE FORECASTING
Intermediate
CORPORATE FORECASTING
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ACQUISITION MANAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER LIFECYCLE MANAGEMENT
Intermediate
CUSTOMER LIFECYCLE MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
GOOGLE APPLICATIONS
Intermediate
GOOGLE APPLICATIONS
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
STRATEGIC PARTNERSHIP
Intermediate
B2C marketing
Expert
B2C marketing
Expert
ADVERTISEMENT
Intermediate
ADVERTISEMENT
Intermediate
CUSTOMER LIFECYCLE MANAGEMENT
Intermediate
CUSTOMER LIFECYCLE MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
ELECTRICAL ENGINEERING
Intermediate
ELECTRICAL ENGINEERING
Intermediate
GOOGLE ADS
Intermediate
GOOGLE ADS
Intermediate
MARKETING
Intermediate
MARKETING
Intermediate
MEDIA PLANNING
Intermediate
MEDIA PLANNING
Intermediate
RETURN ON INVESTMENT
Intermediate
RETURN ON INVESTMENT
Intermediate
TIKTOK
Intermediate
TIKTOK
Intermediate
TRADE MARKETING
Intermediate
TRADE MARKETING
Intermediate
Marketing Mix
Expert
Marketing Mix
Expert
Brand Management
Expert
Brand Management
Expert
Event Execution
Expert
Event Execution
Expert
Event Management
Expert
Event Management
Expert
Analytics
Expert
Analytics
Expert

حسابات مواقع التواصل الاجتماعي

انستغرام
انستغرام
Instagram.com/sforshailesh

اللغات

الانجليزية

متمرّس

الغوجاراتية

اللغة الأم

التدريب و الشهادات

الشهادات
Sponsored Ads Foundation Certification
Jul 2020 - Jul 2021
عرض الشهادات
Google Shopping Ads Certification
Jun 2020 - Jun 2021
عرض الشهادات
Google Ads Video Certification
Apr 2020 - Apr 2021
عرض الشهادات
Google Analytics Individual Qualification
Apr 2020 - Apr 2021
عرض الشهادات
Google Display Ads Certification
Apr 2020 - Apr 2021
عرض الشهادات
Google Search Ads Certification
Apr 2020
عرض الشهادات

الهوايات والاهتمامات

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