Regional Sales Manager
Axiom Telecom - Saudi Arabia
Total years of experience :22 years, 2 Months
Initiated & executed automated PSI & forecasting process which resulted in 95% stock
fulfillment.
Maintained lowest receivables at less than 15%.
Commercial & P&L management for complete brand portfolio.
Achieved a steady budget & P&L even during the tough times by maintaining PSI.
Maintained a high level KDR relationship balancing sales & receivables however having tough negotiations on commercial side.
Reduced the aging stocks in KDR by 45% with direct discussions with Brand partners.
• Achieved 2x record sales at launch of Xperia mobile XZ2.
• Accomplished 63% annual increase in Sony mobile accessories.
• Achieved 135% annual increase in Sony primary batteries.
• Improved market share by 13% for Sony digital cameras (Mirrorless)
• Reduced the lens aging stock by 4x in 3 months to Sr.600K
• Increased 4x sales over 3 years to Sr.80 Mn.
• Reduced cost by 15% with better supplier management.
• Improved Net profit by 2x to 28% over 3 years.
• Increased TV Sales by 3x to Sr.35Mn by running Trade Marketing campaign
Al Khairat Company Limited Saudi Arabia is a part of the Saudi Bin Laden Group of Companies. It is the sole distributors for many international brand of School & Office Stationary. Their brands include Lulu caty, Hello Kitty, Pilot, Zebra, Ben10.
• Increased sales by 4x in Key accounts to 20Mn.
• Improved brand visibility by 3x to reach 76 retail outlets.
Reduced aging stocks value by 4x within the first 9 months.
Conducted market survey for competitive analysis, direct and indirect customer requirements gathering and analysis.
Executing OPSI based on Business Plan & sales forecasting.
Assisted the Marketing manager for all the Key Accounts activities.
Coordinated trade shows, sales promotions, road campaigns & advertising.
AMSATCOM is a Whole sale dealer of Branded computers in Pune, India. Authorized dealer and distributor of Compaq, Dell & IBM.
Duties & Achievements:
Improved revenue by 6x with adding 47 new Key accounts.
Customers Orientation and Service.
Providing detailed information to the customers about specific computers & networks.
Assisting in various installation methods for complex Network structure.
Providing backup Services to the clients.
Annual Maintenance contracts.
Computer science & electronics