SHEERAZ HASAN KHAN, Export Sales Manager

SHEERAZ HASAN KHAN

Export Sales Manager

Obeikan Glass Company

Location
Saudi Arabia - Riyadh
Education
Master's degree, Marketing & Sales
Experience
28 years, 8 Months

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Work Experience

Total years of experience :28 years, 8 Months

Export Sales Manager at Obeikan Glass Company
  • Saudi Arabia - Riyadh
  • My current job since February 2016

1) Handling export of clear flat glass to Africa, Caribbean countries & Europe
2) Appointing new & managing existing distributors in different countries
3) Managing account receivables for distributors in different countries in Africa, Caribbean countries & Europe
4) Opened new business in Estonia, Greece, Malta, Portugal, Serbia & Spain in Europe
5) Opened new business in Angola, Congo, Ethiopia, Ghana, Ivory Coast, Kenya, Rwanda, Tanzania, Uganda & Zambia in Africa
6) Opened new business in Dominican Republic, Haiti & Jamaica in Caribbean countries

MANAGER EXPORTS at National Food Industries Company (NFIC)
  • Saudi Arabia - Jeddah
  • June 2014 to January 2016

1) Opened new markets for NFIC in Western Africa & Caribbean countries
2) Managed account receivables in existing markets in Africa
3) Focused on new products development as per new market requirements
4) Initiated business process in Russia, CIS countries & Caribbean countries

BUSINESS HEAD at DALA JUICE COMPANY
  • Saudi Arabia - Riyadh
  • June 2013 to May 2014

Headed Export Sales Division, with responsibility of the total Company beverage products.
2) Opened more than 12 markets worldwide in a short span.
3) Established new markets / distributors in countries not previously operating.
4) Budget planning and control of all market expenditure.
5) Ensured proper pricing for our products in different markets, as well as to achieve proper brand exposure and accurate implementation of tailor-made marketing programs for different markets.
6) Building and maintaining an effective and responsive business relationship with all major distributors / customers.
7) Anticipate new products requirement and new market openings & company’s packaging material projections.
8) Actively involved in product development.

Export Manager at GULF UNION FOODS COMPANY
  • Saudi Arabia - Riyadh
  • February 2008 to March 2013

Handled Export business worth more than US $ 45 million annually, until March 2013.
2) Marketed & sold GUFC juice beverage products in various markets around the world.
3) Managed and developed existing & new export markets by running a profitable operation through achievement of sales objectives both in terms of volume and value within the budgeted spending.
4) Built a strong relationship and association with existing distributors in various markets globally.
5) Explored new markets and appointed distributors.
6) Ensured proper pricing for our products in different markets, as well as achieved proper brand exposure and accurate implementation of marketing strategies.
7) Budget planning and control of all market expenditure.
8) Anticipate new product requirement and new market openings.
9) Development and effective implementation of tailor-made marketing programs.

Manager Market Research at EVALUESERVE
  • India - Delhi
  • April 2007 to January 2008

Handled a team of 15 Market Research Analyst.
2) Primary research by telephonic interviews of respondents who are policy & strategy makers in their respective organizations in US, UK & South East Asia.
3) Secondary research through the use of various search engines.
4) Updated the data of our key contacts & maintaining the data bank for various sectors, ex: Software companies, Pharmaceutical companies, financial institutions etc. from world over.
5) Recruited experts in various expert panels, which were designed for each industry sector in India (Nitron Circle of Experts).
6) Did projects for some of the major names in the research industry in the world, ex: Forrester, Nitron Circle of Experts, EIU (Economic intelligence unit), IBM (International business machines).
7) Spearheaded a Global Pharmaceutical Benchmarking Study by giving training to the staff on project & acting as a trouble shooter (Pharmaceuticals expert) during the entire project tenure of more than 6 months.

Area Manager at OASIS WATER COMPANY
  • United Arab Emirates - Al Ain
  • February 2005 to November 2006

1) Developed Oasis mineral water business in ALAIN (U.A.E.).
2) Formulated & implemented Sales & Distribution strategy.
3) Headed both key accounts & trade sale.
4) Route planning for the sales team & giving mini targets to the sector supervisor for trade sales.
5) Planned product promotions & overseeing implementation by merchandisers & the sales team in key accounts & trade respectively.
6) Provided on the job training to merchandisers, sales men & sector supervisors through joint working.
7) Kept the higher management regularly informed about competitor activities.
8) Achievement of sales objectives both in terms of volume & value.

Area Manager at NOVARTIS INDIA LIMITED
  • India - Hyderabad
  • March 2002 to December 2004

1) Developed Novartis products in many cities of Andhra Pradesh (AP) & Karnataka (INDIA).
2) Successfully handled a team of 8 field executives in different cities.
3) Building & maintaining, effective & responsible business relationships with all distributors.
4) Giving on the job sales training to the field executives.
5) Strategy implementation & target achievements in all unit areas.
6) Market research in various markets of AP & Karnataka pertaining to our therapeutic segments.
7) Organized Diabetes detection camps in various cities in coordination with social organizations & hospitals plus Diabetes care programmes in schools & colleges & thus establishing Novartis credentials as a socially responsible business organization.
8) Organized Epilepsy care programmes in schools, colleges & social communities like Rotary club & Lions club in various cities for an early detection & treatment of the disease.
9) Doctor’s meets & Nurses meets to highlight the importance to prevent the use of counterfeit drugs & imitations.
10) Seminars on the usage & benefits of a research molecule of Novartis (Rivastigmine, brand name Exelon) in mild to moderate dementia of the Alzheimer’s type and dementia due to Parkinson's disease.
11) Hypertension detection camps especially for patients needing reno-protective hypertensives because Novartis had a research molecule Benezapril (Brand name Benace).
12) Organized seminars on the benefits of the usage of Baclofen (Brand name Lioresal) a research molecule of Novartis in spinal cord injuries in the armed forces establishments.

Medical Representative at NOVARTIS INDIA LIMITED
  • India - Kanpur
  • July 1997 to February 2002

1) Promoted NOVARTIS pharmaceutical products in a city in INDIA.
2) I was instrumental in the initiation of a clinical trial of one of the research molecule (Benazepril). The research findings were later used by the field force throughout India.
3) Successfully launched many new products in the market.
4) Developed & maintained good business relations with the distributors.
5) Ensured timely recovery of payments from the market.
6) Conducted many activities like Epilepsy care programmes in schools & colleges for an early detection & treatment of the disease, Nurses meets on the hazards of using fake medicines, Diabetes detection camps in schools, clubs & hospitals to establish Novartis credentials as a
socially responsible business organization.
7) Launched many concepts selling products successfully, these were mainly research products of Novartis group.

Medical Representative at UNICHEM LABORATORIES LIMITED
  • India
  • February 1995 to June 1997

Successfully promoted UNICHEM pharmaceutical products in a city in INDIA.
2) Successfully launched many new products in the market.
3) Developed & maintained good business relations with the distributors.
4) Ensured timely recovery of payments from the market

Education

Master's degree, Marketing & Sales
  • at Institute of Productivity & Management
  • September 2000

Specialties & Skills

Microsoft Office
FMCG sales
FMCG marketing
Product Development
Pharmaceutical Sales
MARKETING
RESEARCH
BUDGET PLANNING
MARKET PLANNING
MARKET RESEARCH
PRICING
REQUIREMENTS
STRATEGIC
AP STYLE

Languages

English
Expert
Hindi
Expert
Urdu
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