Sales Director
korek telecom
Total years of experience :37 years, 1 Months
Develop new sales strategies for the expansion of Korek in Iraq.
Instrumental in achieving a subscriber base of 3 million active customers.
Increased the sales team from 120 to 180 to cover more segments and territories.
Improve channels performance, including looking for alternative channels.
Enhance presence through the Iraqi Territory for both Retail and Franchised outlets, increased the POS from 3, 000 to 6, 500.
Create Corporate Section to cater for the growing market needs including designing the whole product, campaign and launch, new sales model for Corporate and SME/SOHO sales through partners (Dealers, Retailers “Carrefour”, IT business partners…
Set objectives for the sales teams and align resources effectively to meet or exceed plans measured by KPI’s.
Set plan to improve the overall revenue to 450 M$ from 360 M$
Develop Commercial Strategies for the Southern Region, Iraq
Implement Revenue growth, retention and acquisition action plans in the region
Drive Sales Strategy
Manage distributor networks
Manage operationally the commercial team
Oversee all operational activities
Review, develop and execute sales strategies and operational plans assuring attainment of short and long term revenue and profit targets.
Identify and champion the transformational deals needed to accelerate Zain business growth.
Champion transformation within the sector sales team in order to drive innovative sales approach.
Set objectives for the sales teams and align resources effectively to meet or exceed plans measured by rigorous KPI’s.
Provide leadership, strategic vision and people development to enhance customer capture and retention.
In charge of 1.5 B$ Revenue. Achieved subscriber base of 12m customers.
Manage sales channels, improve performance of the existing distribution networks, increased the network from 8, 000 to 12, 500 POS with more than 75% active rate
Managed sales team of 350 staff
Introduce new Corporate and SME sales channels in Iraq, increasing the revenue from 2.1 M$ to 3.7 M$ monthly.
Work with Zain Group to apply different synergies to improve profitability per channel, introducing new commission models to enhance both customer and POS retention.
Expand the presence in Northern Iraq and Kurdistan region
Introduce new loyalty programs for channels to enhance sales.
Revamp the existing Retail & Distribution set up and prepare the teams for next strategic move including Mobile License.
Enhance sales and customer service performance and expand sales channels.
Management of the operations of the Retail/Dealer Channel to ensure that the Retail Stores
perform effectively in terms of sales, customer service and general operations.
Set up the new start up in Uganda, for Sales and Distribution channels
Set up the organization structure for the Sales Department: Business and Consumer Sales
Set up Retail Customer Service centers in flagships.
Define the commercial strategy for the sales channels
Set up Sales Department, hiring, training and developing sales processes for the new GSM network in Guyana, Caribbean (Take over of U Mobile Operator of Guyana)
Set up the organization structure for the Sales Department: Business and Consumer Sales
Set up Retail & Customer Service centers 50 flagships all over Guyana.
Define the commercial strategy for the sales channels
Implement the business models, sales forecasting, training, and hiring of personnel for sales channels, in preparation for the launch
Distribution network set up for the second fixed line operator in Sudan.
Interim Sales Director (4 months) for the new operator in
Algeria, Wataniya Telecom Algerie
Start up of all commercial activity including:
- Hiring and Training of all sales staff.
- Definition and implementation of the sales strategy
- Set up of distribution channels ( 8 Distributors and 2500 Dealers)
- Definition of all sales and business processes
- After sales policy and products flow.
- Trade marketing activities: promotions and events
Head and develop the Export Department to expand the sales specially in Middle East and Africa.
Identify key markets in the area through market research and direct visits.
Develop partnerships and distrbution channels in key markets.
Develop company strategy to be able to compete aggressively in all international markets.
Set up and launch the new operation in Algeria.
Develop indirect sales channels through all Algeria .
Recruit and train distribution sales staff.
Select and develop Distributors and help them establish their network throughout all Algeria
Establish and develop relationships with indirect agents of OTA
Participate with the Sales Director in planning and implementing the Sales strategy
Provide consultancy to international and local companies for different projects and applications.
Responsible for the sales activity in 7 countries, through the distribution channels and direct sales to major customers.
Prepared budgets, sales acitvity plans and pricing studies for the whole area.
Conducted market and enduser studies to define market volume and potential for each country.
Conducted sales presentation to Customers, sales and product presentation to Distributors.
SYSTEM ENGINEER
Planned and supervised the sales and technical support for our agent responsible for Business Equipment (PABX, KEYTEL, FAX).
Acted as a technical liaison between agent/client and our Head Office Engineering Divisions in Tokyo to implement changes and modifications to Private Exchanges systems according to site engineering requests.
Prepared Complete proposals (Commercial and Technical parts) including system design for PABX public and private tenders to meet customers requirements.
TELECOMMUNICATIONS SALES EXECUTIVE
Responsible for marketing and sales of telecommunications equipment (Switching Systems, Fiber Optical Systems, Micowave Systems, …etc).
Coducted site surveys to assist clients in specifying the best communcation system for their applications, presented complete reports and proposals for the project.
Promoted telecom projects with ARENTO (Egyptian PTT) and major clients, conducted contract negotiations, supervised different phases of projects implementation till handing-over.
Presented daily/weekly progress reports to management in both Cairo & Tokyo highlighting problem areas and recommending necessary action to assure compliance with project milestones.
Responsible for communications systems in Electronic Warfare Base (Wireless, cables, remote data transmission…)