Shreejit Menon

Muthoot Housing Finance, India March 11 till Date
Position Held: National Sales Manager.

Key Responsibilities: • Responsible for All India Sales and Business Development in the newly started Affordable Housing Finance Company of the Muthoot Pappachan Group.
• Expand the Muthoot Housing Finance Footprint across 19 locations namely Mumbai, Pune, Chennai, Ahmedabad, Surat, Madurai, Gaziabad, Trichy, Tirunalveli, Coimbatore, Baroda, Ankleshwar, Bangalore, Nagpur, Kochi, Kottayam, Trichur, Satara and Calicut.
• Partner with Key Developers in the Affordable Housing Space to provide easy financing options to the Informal Category of Customers


• Fully Operational with Teams in place in 8 locations namely Mumbai, Pune, Surat, Indore, Ahmedabad, Chennai, Madurai and Ghaziabad and recruitments complete in the remaining 11 locations.
• Set up a Pure Direct to Customer Sales Model with 8 Area Managers and 50 Direct Sales Force delivering a monthly Sanction of INR 100 Mil and Net Disbursement of INR 60 Mil in just the 8th month of Operations.
• Delivered Cumulative Sanctions of INR 400 Mil and Net Disbursements of INR 200 Mil within 8 months of launch by disbursing loans to more than 400 families across the 8 geographies with an average ticket size of INR 6 lakhs.
• Delivered a Portfolio Weighted Average IRR of 14.75% with 1.5% Processing Fees, and INR 2 Mil of Insurance with an insurance penetration of 70% on all loans disbursed.
• Successfully negotiated an All India Partnership with the Tata Group, India's Premier Business Group for their affordable housing projects across the country and became their lead financier for the Vasind Project offering loans to 25 customers worth INR 12.5 Million.

HSBC Bank, India Nov '07- Feb '11.
Position Held - Vice President Sales Management.

Key Responsibilities: • Responsible for designing, developing, implementing and governing incentive solutions and Sales contests across various consumer groups of the Retail Bank.
• Single Point contact within the bank with All Stakeholders including parent set up at Hong Kong on all matters related to Employee Sales Compensation and Staff Recognition.
• Deliver on Annual Operating Plan Volume of INR 5000 Mil for the Unsecured Loan Business through an active mix of distribution channels like Direct Sales Agents, DST and Branch Relationship Managers.
• Manage a team of 100 Direct employees and 200 Indirect Associates of the Bank.



• Successfully Conceptualized, Developed & Automated the Sales Incentive Plans for the Retail Banking Business for 2011 making it fully aligned to the Top Management Business Strategy.
• Number One Area Sales Manager in the Country for 2008 by delivering on an Annual Operating Plan of INR 5000 million Disbursements from Western Zone in the Unsecured Personal Loan Business.
• Identified among the Top 20 quartile of employees in the final year assessment for 2009.
• Lowest Delinquency Zone Pan India with 90 Days Past Due delinquency less than 4%.Pune location delinquency was less than 2%.

GE Money Dec '04-Oct '07
Position Held: Zonal Business Manager Mortgages (West Zone)

Key Responsibilities: • Responsible for Home Loan Business Delivery in West India maximizing volume with optimal yield and cost control.
• Developing a Prudent Sourcing Mix through a well crafted Distribution strategy comprising Channels: DST, DSA and a 35 member strong Sales team of Senior Managers, Relationship Managers and DSF's
• Handling two large and diverse DSTs and designing the organizational structure for the same - overseeing recruitment, performance, remuneration and growth for a total strength of 100 people.


• Number One Business Manager in the Country in 2007 with Average Monthly Business of INR 350 Million in 2007.
• Home Loan portfolio in West grew to INR 5000 Million in 2007 with an Annual Net Interest Margin of 2.5%.Lowest Delinquency Zone in 2007 after 3 years of launch of business with 120 DPD less than 0.75%.

HDFC Ltd June '00-Dec '04
Position Held: Head Sales - Mumbai Home Loans.

Key Responsibilities: • Responsible for Building a 75 member Direct to Customer Sales Team for the Home Loan Business in Mumbai.
• Responsible for starting branch operations in Mumbai's fastest developing suburb and managing the 3rd biggest branch in Mumbai at Thane with 12000 customers and INR 1400 crore in Portfolio.


• Youngest and Fastest to be promoted as Branch Manager in HDFC within 18 months of joining as a Management trainee.
• The Direct Sales Channel contributed close to INR 300 Million monthly disbursements within 6 months of formation.