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Shruti Negi, Brand Manager

Shruti Negi

Brand Manager·Unicharm India Pvt Ltd

Qatar

Master's degree, Management, Marketing

Work experience

Total years of experience: 8 years, 6 months

Brand Manager

March 2011 - August 2019

Unicharm India Pvt Ltd

India

March 2011 - August 2019

• Developed and executed innovative brand strategies for FMCG products, enhancing market visibility and consumer engagement.
• Conducted in-depth market analysis to identify trends and consumer insights, driving targeted marketing campaigns.
• Collaborated with cross-functional teams to launch successful product lines, resulting in a significant increase in market share.
• Created compelling content for various platforms, ensuring brand consistency and resonance with target audiences.
• Managed social media channels, boosting brand awareness and fostering community interaction through engaging content.
• Leveraged data analytics to measure campaign effectiveness, optimizing strategies for improved ROI.
• Passionate about storytelling and brand narrative, seeking to combine brand management expertise with content writing skills.

Company industry:
FMCG
Job role:
Marketing and PR

Education

Lal Bahadur Shastri Institute of Management

March 2011

March 2011

Master's degree, Management, Marketing

India

Sri Venkateswara College, Delhi University

March 2009

March 2009

Bachelor's degree, Statistics

India

Skills

Content Writing
Expert
Content Writing
Expert
Digital Marketing
Expert
Digital Marketing
Expert
Packaging
Expert
Packaging
Expert
Market Research
Expert
Market Research
Expert
TVC
Expert
TVC
Expert
ADVERTISING
Expert
ADVERTISING
Expert
BRAND MANAGEMENT
Expert
BRAND MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
CONTENT MANAGEMENT
Expert
CUSTOMER RELATIONS
Expert
CUSTOMER RELATIONS
Expert
PACKAGING DESIGN
Expert
PACKAGING DESIGN
Expert
CONSUMER INSIGHT
Expert
CONSUMER INSIGHT
Expert
CONTENT WRITING
Expert
CONTENT WRITING
Expert
TEAM MANAGEMENT
Expert
TEAM MANAGEMENT
Expert

Training and Certifications

Certifications
Google Analytics
Google Analytics Certification
May 2026 - May 2027

Hobbies

  • Reading, writing, swimming and traveling