Sijin Varghese, Account Manager

Sijin Varghese

Account Manager

Flair Advertising LLC

Location
United Arab Emirates - Sharjah
Education
Master's degree, Mass Communication
Experience
13 years, 2 Months

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Work Experience

Total years of experience :13 years, 2 Months

Account Manager at Flair Advertising LLC
  • United Arab Emirates - Sharjah
  • My current job since January 2016

► Clients:

★ Emirates Leisure Retail (ELR)- ★ COSTA COFFEE ★ MMI Retail ★ Sirocco ★Spinneys ★ Waitrose ★ Focus Brands ★ Premier Inn Hotels ★ The Noodle House ★ Left Bank ★Bidi Bondi ★ Beach House Cabana ★ Mr Toad’s Pub & Kitchen ★ Jack's Bar & Grill ★ Giraffe ★ Après'​ ★ Al Areesh Club ★ The Heineken Lounge ★ Go Fast ★ Navigation Films

► Job Profile:

● Managing and ensuring top quality printing & deliveries of marketing collaterals to respective stores of COSTA COFFEE on a routine basis all over UAE

● Actively engaging in marketing promotions of MMI and Sirocco on a monthly basis and successfully managing internal & external branding of all MMI stores all over UAE.

● Oversaw MMI’s Jack Daniel’s 150th Anniversary retail promotion campaign from follow-up to delivery

● Coordinating with operation and production teams for top quality printing and timely deliveries for month-wise, week-wise & day-wise Spinneys & Waitrose promotional marketing collateral to all the stores in UAE.

● Ensuring punctual printing & delivery of marketing collateral for promotions for Spinneys & Waitrose for festivities namely Ramadan, X’MAS & New Year.

● Oversaw Go Fast’s fridge branding for ‘Emirates Airline Dubai Rugby Sevens 2016’ event

● Assessing client needs and drafting plans and proposals to accomplish the set objectives

● Obtained new business opportunities with clients namely Mathnasium- The Math Learning Center, Najmat Amsterdam Laundry, Ginza Restaurants, Abjar Hotels International LLC

► Specialties: Account Management/ Client Servicing, Business Development, Operations, Client Relations

Account Management at Stark Communications
  • India - Kerala
  • April 2014 to October 2014

► Clients:

★ Kerala Tourism ★ Ragamaya Resort ★ Pioneer Travels ★ SpiceLand Holidays ★ Vythiri Resort

► Job Profile:

● Oversaw by actively handling the briefing, designing & execution of various promotional collateral and outdoor branding for the Kerala Tourism for the “Arabian Travel Mart Show, 2014”

● Supervised and coordinated with international event management Company (Tamam Exhibition, Dubai) to execute & set up Kerala Tourism Pavilion/Stand at the show, hiring hostesses and personnel

● Organized high-profile meetings and associations in coordination with Stark Expo team for the State Tourism Secretary & Vice-Chairman of the Kerala State Planning Board etc to visit to Spice Route & Muziris heritage sites

● Organized events on MoU signing between UNESCO and Kerala Tourism & press conference for Kerala Tourism attended by Kerala Tourism Minister AP Anil Kumar & Mr. Shigeru Aoyagi, UNESCO director to India

● Managed full activities of Ragamaya Resort from logo designing to brand creation, menu to website launch

● Ensured the design, shoot, perfect execution & top quality deliveries for Vythiri Resort new brochure

● Sourced new client contacts to bring in business and cultivated strong relationships with the
existing clients, and ensured approval or modification on the creative, smartly handled the budgets, costs & invoices

Marketing Coordinator at American Institute of English Language
  • India - Jaipur
  • January 2013 to December 2013

► Job Profile:

● Successfully executed and represented all the marketing activities such as collateral production, its advertising, promotion agenda & customer service for the institute

● Managed the social media outreach and delivered quality content on introduction with new
product or answering to queries of students on time via Facebook and Email

● Successfully promoted the institute’s services through seminars, PR initiatives & through
external advertising like billboards, banners etc.

● Networked with school, colleges for organizing seminars on spoken English & personality
development

Professional Attachment at Marriott International
  • Singapore
  • October 2012 to December 2012

► Job Profile:

● To support the Senior Marketing & Communications Executive, and work in partnership with the Press & PR Manager and the Customer Relations Manager, in the development, delivery, monitoring and evaluation of Marriott Singapore’s print, digital, face to face, telephonic and other communication plans

● To assist the assigned Event Manager, in planning and coordinating wedding ceremonies, workshops, conferences and seminars and supervise event staff and visiting technical crews to ensure events are staged to the highest possible standard, whilst maintaining a safe environment for staff and customers and paying attention to detail and good housekeeping practices

Assistant Manager- Client Servicing at S V Mobile Teleshoppe
  • India - Delhi
  • January 2011 to March 2012

► Clients:

★ DHL ★ Everonn Education ★ inlingua ★ Telebrands ★ IIPM

► Job Profile:

● Getting a first hand summary of the client requirements & briefing to the creative team on the same

● Daily review of job status with the team. Ensure that estimate approvals, billing and collection happen on time. Coordinating with all the departments (Creative/ Studio/ Production/ Finance etc)

● Responsible for the accuracy of release materials and ensuring that they are prepared on time

● Responsible for cutting-edge Interactive Digital Marketing campaigns & building relationships with prospectus and existing clients

● Undertake the entire gamut of activities involved in planning and executing an E-Mail Marketing campaign- right from handling the creative aspects to data management and campaign creation based on target audience demographics/ buying behavior

● Planning and implementing response based promotional advertising activities through Mobile Marketing- Short Code, Group SMS etc.

● Team management of call centre

Event Coordinator at Brave Hearts Pvt. Ltd
  • India - Jaipur
  • July 2007 to April 2009

► Clients:

★ Rajasthan Tourism ★ Dainik Bhaskar Group ★ Veena Music

► Job Profile-

● Research markets to identify opportunities for events and liaising with clients to ascertain their precise event requirements

● Production detailed proposals for events (e.g. timelines, venues, suppliers, legal obligations, staffing and budgets)

● Selling sponsorship/stand/event space to potential exhibitors/partners

● Liaising with marketing and PR colleagues to promote the event and propose new ideas to improve the event planning and implementation process

● Coordinating staff briefings, venue management, caterers, stand designers, contractors and equipment hire

● Liaising with clients and designers to create a brand for the event and organizing the production of tickets, posters, catalogues and sales brochures

● Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly

● Post-event evaluation (including data entry and analysis and producing reports for event stakeholders)

● Keep track of event finances including check requests, invoicing, and reporting and provide periodic progress reports to directors for each event project

Education

Master's degree, Mass Communication
  • at Guru Jambheshwar University
  • June 2012

► Key Subjects: ✱ Print Media ✱ Electronic Media ✱ Advertising & Corporate Communication ✱Media Writing ✱ Media Productions ✱ Media Management ✱ Media Laws and Media Research

Diploma, Advertising, Marketing and Journalism
  • at The Delhi School of Communication
  • April 2011

► Key Subjects: ✱ Market Research ✱ Media Marketing ✱ Human Resource Development ✱ Organization Behaviour ✱ Cultural Studies ✱ Advertising & Sales Promotion ✱ Journalism ✱ Copy writing ✱ Strategic Advertising Planning ✱ Public Relations ✱ Brand Architecture ✱ Direct Marketing ✱ Strategic Decision Making ✱ Operation Research ✱ Competitive Marketing ✱ Finance ✱ Film Production ✱ E-Commerce ✱ Multimedia ✱ Environment Marketing ✱ Services Marketing ✱ Consumer Behaviour ✱ International Marketing ✱ Corporate Etiquette ✱ Art Appreciation ✱ Entertainment Marketing ✱ Media Planning & Buying ✱ Economics

Bachelor's degree, Information Technology
  • at Sikkim Manipal University
  • August 2007

► Key Subjects: ✱ Window Based Applications ✱ Internet/Multimedia ✱ Object Oriented Programming ✱ Java Programming ✱ Oracle ✱ Visual Basic ✱ Website Management and Design ✱ Communication Technology ✱ VC++ ✱ Software Engineering ✱ Data Warehousing & Data Mining ✱ Distributed Database ✱ Software Quality Assurance

Specialties & Skills

Client Service
MS Office tools
Event Management
Advertising
Marketing Communications
Presentation
Planning
Communication Skills
Business Awareness
Teamwork
Learning Skills
Customer Service
Client Relations
Microsoft Office
Client Servicing
Leadership
Management Skills
Project Management
Branding
Vendor and Supplier Management
Business Development
Team Management
Account Management
Negotiations
Digital Marketing
ATL & BTL
Online Marketing
Brand Management
Marketing Communication
Advertising

Languages

English
Expert
Hindi
Expert
Malayalam
Native Speaker

Training and Certifications

Certificate in Online/ Internet Marketing (Certificate)
Date Attended:
February 2014

Hobbies

  • Football
    Played at district level during schooling.