سمير جلالي

Worked on a six-month contract with PR Entertainment Group, a leading specialized entertainment marketing agency providing Advertising at the Top 12 Film Festivals around the world.
• Lead Generation
• Sales Development
• Customer Service
• Outdoor Advertising Sales (OOH)
• Contract Negotiation
• Team Development
• Pricing and Structure

• Managed all the sales and marketing functions of the company
• Managed a sales manager to sell our high tech display systems
• Maintained P&L by achieving monthly targets of up to £80, 000 per month
• Provided Experiential Marketing Activities to FMCG and Malls across the UAE
• Delivered activities for, P&G, Unilever, Samsung for our digital and LCD transparent display systems
• Provided Communications overhaul of all company brand images and brochures

• • Managed all Sales and Marketing for Touring Arabia Productions for Middle East
• Provided regional Media and Marketing plan for TAP Live touring shows (FREEJ Abood’s Dream)
• Formulated a full sponsorship package while managing the costs of the show and making sure that the sponsorship packages would cover costs for production of the show.
• Sold sponsorship packages around the region while also confirming official sponsors to the value of £340, 000
• Researched market to source sponsors for the GCC Road show

• Delivered business of £100, 000 per month.
• Generated leads for the Brand Activation division and played an integral role in developing those activities for leading retailers.
• Provided new leads to suppliers and innovation in the way we developed our business by signing partnerships across the UAE and Internationally.
• Contributed to the growth of the company on a strategic level
• Created and delivered digital campaigns and corporate events by utilizing innovative technologies such as Augmented Reality.

Dec 2011 - October 2012
Freelance Events, Sales and Marketing
Self Employed

• Created and organised Events for Corporate clients across the GCC
• Regular call and speak to Airlines, Hotels and leading travel companies about their annual advertising plans.
• Developing Brands and maintaining brand guidelines for over 30 companies
• Sold sponsorship packages for Awards and Conferences
• Maintain contact and relationships with Travel Companies across the world
• Provide digital sales components such as Augmented Reality in magazines
• Provided editorial content for 3 ITP Hospitality Publications
• Worked with Sales and Marketing and Creative Designers to come up with creative event ideas for clients.
• Managed my own database clients and built new avenues of business
• Particular attention paid to; Travel and Tourism, Oil & Gas and the Automotive industries
• As part of Brand Management campaigns I regularly formulated Digital marketing campaigns for clients using latest technologies

Regional Account Manager - UAE, Travel Technology & Tourism Attractions
Reed Travel Exhibitions - Arabian Travel Market, March 2007 - Mar 2011

• • Sold Exhibitions space for Arabian Travel Market, Travel Trade show with 25, 000 visitors
• Organized and delivered the show and all of its internal events for five years.
• Brought in sponsorship in excess of £1.2 million
• Contributed to annual growth of the show by 5% annually since 2006.
• Salesman of the year for 2009.
• Liaised with partners DTCM, Emirates Airlines and ground handlers to successfully organize the exhibition.
• Maintained and created new growth areas for the show. (Cruise & Medical Tourism)
• I also played an integral role in the potential development of new shows for the group and the extension of the Reed Travel Exhibitions brand.
• Researched market trends to develop shows for the region.

Senior Business Development Exec - Corporate, Dnata World of Events, Emirates Group
Feb 2006 - Feb 2007
• Maintained relationships with clients and brought in events and Incentive business.
• Provided creative marketing solutions to Multi-national companies in the UAE.
• Regularly produced and managed events locally with consumer and corporate clients.
• Carried out monthly presentations to Senior Team managers on Sales process and targets
• Worked with The Bank to provide ideas and events for the Launch of the Doha Asian Games in 2006
• Regularly did creative work for launches with companies such as HP, Rolls Royce, and Emirates Airline
• Negotiated contracts with clients and suppliers on a daily basis.
• Managed a team of two sales executives in this role

Senior Corporate Sales Executive, Gulf Air - Dubai & Northern Emirates
Feb 2003 - Feb 2006
• I regularly dealt with the top 30 corporate clients of Gulf Air
• Negotiated contracts worth up to 3 - 4 million AED annually.
• As part of a highly organized team I developed marketing strategies to gain a larger percentage of the corporate travel market.
• Negotiated sponsorship packages with Events companies for concerts and special events.
• Carried out regular Sales campaigns within UAE and Northern Emirates to promote new routes.
• Worked with Gulf Air Holidays on production of first Holidays brochure for the Middle East and helped with contracting hotels and tour operators as partners.

Sales Manager, Rydges Plaza Hotel, Dubai
1999-2003
• I implemented Sales and Marketing strategies.
• Gained business in the way of room nights and banqueting & conferencing events.
• As part of a team made major decisions for future planning and sourcing of new business for our properties in Dubai and Doha.
• Sourced clients from many of the top producing companies in Dubai.
• Created and maintained working relationships with the decision maker's of 90 companies
• Maintained and generated sales targets of up to £10, 000 per month.
• Sold Incentive Travel trips to help with promotion of the Bahrain Formula 1 race.


Sales Executive, Le Meridien Hotel, Dubai
1995-96 Industrial Placement 1997-99 Full Employment

• I worked in all the departments and outlets of the hotel, particularly in the areas of Sales and Public Relations.
• Managed large corporate events.
• Carried out comprehensive staff survey that I designed and implemented, helping the hotel successfully achieve their ISO 9002 Quality and Service Award.
• Visited top multi-national companies building relationships and promoting Le Meridien Dubai, its facilities and services.
• Created and ran promotions within all of the Food and Beverage outlets of the hotel.
• Liaised with VIP and High profile guests, as part of the Royal Club team.