Snehanshu Verma

• Heading the Middle East Travel Retail Division
• Managing multiple award-winning brands:
o Single Malt Scotch Whisky - The Dalmore, Jura, Fettercairn & Tamnavulin
o Blended Malt Whisky - Shackleton
o Blended Scotch Whisky - Whyte & Mackay Special, John Barr, Highland Pride
o Brandy - Fundador, Emperador
o Gin - Wildcat
o Sherry - Harveys
o Vodka - Vladivar
o Liqueur - Glayva
• Managing 5 Countries, 7 Airports & Emirates Airlines
• Managing all retailers and distributors in the region

Profile description:
• Head of the Global Travel Retail
• Head of Developing Markets Division - Managing Africa, CIS and Asia
• Managed the 2 formats in Travel Retail & Developing Markets (Kiosk & Retail Packs)
• Product portfolio Confectionery & Food - Nuts, Dried Fruits, Spices, Tea, Coffee & Chocolates
• Managed 10 Countries, 20 Airports, 3 Seaports, 1 UN Diplomatic Shop, 1 Inflight Magazine
Achievements:
• Developed business from 5 Airports to 20 Airports, 3 Seaports, 1 UN Diplomatic Shop & 1 Inflight Magazine
• Started the kiosk format in Travel Retail for the company
• Introduced healthy & premium range of Organic Nuts & Dried Fruits, Unsalted Nuts, Herbal Tea & Infusions to the Travel Retail Range
• Developed a Travel Retail Exclusive Range for the brand (14 SKUs)

• To identify, analyse and recommend specific business opportunities for the profitable growth of travel retail business in the emerging markets for the formats below:
o Airport & Seaport- Duty Free, Convenience Stores, Books & Stationery, Fashion Retail, Food & Beverage
• Prepare business plans, deciding on revenue shares with the right IRR
• Looking for potential partnerships, joint ventures and acquisitions (Focus on emerging markets)
• Responding to RFI, RFP's for tenders and ensuring timely and quality completions
Achievements:
• Assisted the company in entering Indonesia through a Joint Venture with an Indonesian Retail & F&B company
• Winning the tender for 2 bookstores & 1 retail store at the Surabaya International Airport, Indonesia
• Winning the tender for 2 bookstores, 1 retail store and 2 F&B outlets at the Balikpapan International Airport, Indonesia
• Winning the tender for 1 supermarket at the Abu Dhabi International Airport, UAE

• Creating sales tools - detailed description of the two largest real estate shows in the world, segment sheets as per client profile e.g. Investors, Retailers, Local Authorities, Business Services, Developers etc., prospective segment presentations, show fact-sheets, country focus sheets
• Operational marketing activities - selection of the yearly show visuals, creating show and services advertisements, advertisement format adaptations, creating show brochures & flyers
Achievements:
• Established and implemented a change in branding strategy of the show MIPIM 2012 & MIPIM Asia 2012

• Subsidiary support in their operational marketing endeavours:
o Subsidiaries - Brazil, India, Romania, Greece, Italy, Czech Republic
• Communication activities for the corporate centre
• Market research for the scope of electric vehicles in the full service leasing market
Achievements:
• Sales prediction of electric vehicles (segment A & B) in the European full service leasing market till 2020
• Created a detailed feature catalogue about current and prospective electric vehicles (all segments) until 2020