Sofia Sacre, Marketing Manager

Sofia Sacre

Marketing Manager

ScoopCity

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, International Business
Experience
16 years, 1 Months

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Work Experience

Total years of experience :16 years, 1 Months

Marketing Manager at ScoopCity
  • Lebanon - Beirut
  • My current job since February 2011

Founding member of ScoopCity.com, a local daily deals site that differentiates itself through the quality of its partners and members. In my first few months in the team, I worked on different aspects of the business including: Sales, day to day operations, social media and HR. Currently, my role is focused on Marketing and business development.

My major roles and responsibilities include the following: • Managing the yearly budget of $200, 000 in 2012
• Creating and implementing marketing strategies (including competitions and events)
• All digital marketing and activities from SEO, SEM, social media, website optimization
• Working closely with the CEO on business development
• Guiding developers and designers in the evolution of the website
• CRM - Both on the merchant and customer fronts

Co-Founder & Managing Partner at G. Concept, Kashmeer
  • Lebanon - Beirut
  • June 2009 to December 2010

I was a co-founder in the start-up and management of G. Concept, Kashmeer. Kashmeer is a restaurant/lounge/pub that targets high end clientele.

My major roles and responsibilities included the following: • Setting-up the company
• Planning the layout and design of the premises
• I was running the recruitment, training and management of staff
• Responsible for the timely opening of the bar
• Leading supplier management, purchasing, quality control and stock taking
• In charge of budgeting
• Managing Clients/Customers, staff, operations and day to day activities

Assistant Brand Manager at Coca-Cola Hellenic
  • Greece
  • July 2006 to September 2007

Coca-Cola Hellenic is a Multi-National Bottling Company, one of the largest in Europe. The Greek Operation also owns 11 other beverage brands which they market and distribute. During my year there I did a rotation in the different areas within the marketing department.

My major roles and responsibilities included the following: • Organising new product launch - performing market research, data analysis, organising the sampling activities, involved in artwork development.
• Market Visits
• Creation of Creative Briefs

Education

Bachelor's degree, International Business
  • at University of Loughborough
  • June 2008

Sep. 04 - Jun. 08 Bsc. International Business with French, University of Loughborough - 2:1

Specialties & Skills

Customer Service
Project Management
Digital Marketing
Budgeting
Social Media Marketing
BUDGETING
BUSINESS DEVELOPMENT
MARKETING
OPERATIONS
SOCIAL MEDIA
E-COMMERCE
START UP
PROJECT MANAGEMENT

Languages

Arabic
Intermediate
English
Expert
French
Expert
Greek
Beginner
Spanish
Beginner

Training and Certifications

TEFL (Certificate)
Date Attended:
September 2012
Valid Until:
February 2013

Hobbies

  • Photography
  • Animal Welfare
    Volunteering for 3 years with BETA in Lebanon
  • Traveling
    3 Months backpacking alone through South America
  • Veganism