Marketing Manager
ScoopCity
Total des années d'expérience :16 years, 1 Mois
Founding member of ScoopCity.com, a local daily deals site that differentiates itself through the quality of its partners and members. In my first few months in the team, I worked on different aspects of the business including: Sales, day to day operations, social media and HR. Currently, my role is focused on Marketing and business development.
My major roles and responsibilities include the following: • Managing the yearly budget of $200, 000 in 2012
• Creating and implementing marketing strategies (including competitions and events)
• All digital marketing and activities from SEO, SEM, social media, website optimization
• Working closely with the CEO on business development
• Guiding developers and designers in the evolution of the website
• CRM - Both on the merchant and customer fronts
I was a co-founder in the start-up and management of G. Concept, Kashmeer. Kashmeer is a restaurant/lounge/pub that targets high end clientele.
My major roles and responsibilities included the following: • Setting-up the company
• Planning the layout and design of the premises
• I was running the recruitment, training and management of staff
• Responsible for the timely opening of the bar
• Leading supplier management, purchasing, quality control and stock taking
• In charge of budgeting
• Managing Clients/Customers, staff, operations and day to day activities
Coca-Cola Hellenic is a Multi-National Bottling Company, one of the largest in Europe. The Greek Operation also owns 11 other beverage brands which they market and distribute. During my year there I did a rotation in the different areas within the marketing department.
My major roles and responsibilities included the following: • Organising new product launch - performing market research, data analysis, organising the sampling activities, involved in artwork development.
• Market Visits
• Creation of Creative Briefs
Sep. 04 - Jun. 08 Bsc. International Business with French, University of Loughborough - 2:1
